Marketing Research Analyst Jobs in Lansdale, PA

A Marketing Research Analyst conducts a comprehensive investigation and interpretation of data to aid companies in making informed marketing decisions. They identify market trends, monitor competitive activity, determine potential sales of a product or service, and analyze demographics to ensure marketing strategies are effective. This involves designing surveys or other data collection methods, analyzing qualitative and quantitative data, and preparing reports summarizing their findings. Their role is crucial as the insights they provide can significantly impact the company's marketing strategies and overall business performance.

Key skills for a Marketing Research Analyst include strong analytical and statistical skills, excellent communication and presentation skills, and a proficient understanding of data collection methods. Knowledge in statistical software like SPSS, SAS, and Excel is often required. A bachelor's degree in marketing, business, statistics, or a related field is typically necessary, and professional certifications such as the Professional Researcher Certification (PRC) offered by the Insights Association can enhance credibility. Prior roles that can lead to a Marketing Research Analyst position include Market Research Assistant, Data Analyst, or Marketing Coordinator.

1-15 of 20 Jobs

Digital Marketing Analyst

  • Conshohocken, PA (10 miles from Lansdale, PA)
  • 1 day ago
  • Conshohocken, PA (10 miles from Lansdale, PA)
  • 1 day ago

Measures digital marketing campaign effectiveness. Develops and maintains key performance indicators across digital marketing channels....

Associate Analyst, SEM

  • Philadelphia, PA (20 miles from Lansdale, PA)
  • 2 days ago
  • Philadelphia, PA (20 miles from Lansdale, PA)
  • 2 days ago

The Associate Analyst, SEM will be responsible for day to day management of assigned accounts including campaign creation, optimizations, reporting, and QA. They will be working alongside media,...

Market Research Analyst (Hybrid)

  • Wayne, PA (13 miles from Lansdale, PA)
  • 4 days ago
  • Wayne, PA (13 miles from Lansdale, PA)
  • 4 days ago

IQVIA (www.iqvia.com) is a global human data science company focused on the pharmaceutical and biotechnology industry. We are committed to providing solutions that enable healthcare companies to...

Sr. Analyst, Marketing Sciences

  • Philadelphia, PA (20 miles from Lansdale, PA)
  • 5 days ago
  • Philadelphia, PA (20 miles from Lansdale, PA)
  • 5 days ago

Skills Business, Marketing Mix, Marketing Strategies We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most....

Senior Pricing Analyst

  • Cherry Hill, NJ (24 miles from Lansdale, PA)
  • 12 days ago
  • Cherry Hill, NJ (24 miles from Lansdale, PA)
  • 12 days ago

Ballard Spahr, LLP Senior Pricing Analyst in Cherry Hill , New Jersey Department: Practice Administration About Us: Ballard Spahr is a renowned national law firm with more than 750 lawyers across...

Pricing Analyst

  • Philadelphia, PA (20 miles from Lansdale, PA)
  • 12 days ago
  • Philadelphia, PA (20 miles from Lansdale, PA)
  • 12 days ago

DLA Piper is, at its core, bold, exceptional, collaborative and supportive. Our people are the backbone, heart and soul of our firm. Wherever you are in your professional journey, DLA Piper is a...

Digital Marketing Analyst II

  • Philadelphia, PA (20 miles from Lansdale, PA)
  • 21 days ago
  • Philadelphia, PA (20 miles from Lansdale, PA)
  • 21 days ago

Join us at Elsevier Health to make a significant impact on the global health community through innovative digital content marketing strategies....

Growth Marketing Strategist

  • Fort Washington, PA (7 miles from Lansdale, PA)
  • 21 days ago
  • Fort Washington, PA (7 miles from Lansdale, PA)
  • 21 days ago

Apply your experience in reviewing and fine-tuning marketing, customer acquisition, cultivating and retention strategies in the digital world....

Marketing Data Analyst Intern

  • West Chester, PA (23 miles from Lansdale, PA)
  • 21 days ago
  • West Chester, PA (23 miles from Lansdale, PA)
  • 21 days ago

Assist in A/B testing and performance evaluations of marketing campaigns. Help create dashboards and visual reports to communicate findings. Support audience segmentation and targeting strategies....

Market Research Analyst

  • Lansdale, PA
  • 22 days ago
  • Lansdale, PA
  • 22 days ago

and data by various research methods; Utilize related data and findings to develop marketing strategies....

Retirement Marketing Strategist, Wealth (Hybrid) - R-119276

  • Dresher, PA (9 miles from Lansdale, PA)
  • 29 days ago
  • Dresher, PA (9 miles from Lansdale, PA)
  • 29 days ago

.* Proven ability to develop and execute marketing strategies that resonate within the wealth management and RIA channels.* Independent self-starter who takes ownership of their initiatives and projects...

Retirement Marketing Strategist, Wealth (Hybrid)

  • Fort Washington, PA (7 miles from Lansdale, PA)
  • 30+ days ago
  • Fort Washington, PA (7 miles from Lansdale, PA)
  • 30+ days ago

Proven ability to develop and execute marketing strategies that resonate within the wealth management and RIA channels....

Advertising Marketing Strategist

  • Philadelphia, PA (20 miles from Lansdale, PA)
  • 30+ days ago
  • Philadelphia, PA (20 miles from Lansdale, PA)
  • 30+ days ago

Collaboration Work in a team environment to develop marketing strategy and tactic plans....

Housing Market Analyst

  • Philadelphia, PA (20 miles from Lansdale, PA)
  • 45+ days ago
  • Philadelphia, PA (20 miles from Lansdale, PA)
  • 45+ days ago

Overview Baker Tilly is a leading advisory, tax and assurance firm, providing clients with a genuine coast-to-coast and global advantage in major regions of the U.S. and in many of the world's...

Expert Growth Marketing Strategist

  • Exton, PA (22 miles from Lansdale, PA)
  • 45+ days ago
  • Exton, PA (22 miles from Lansdale, PA)
  • 45+ days ago

This role will lead efforts to maximize customer acquisition, optimize the marketing funnel, and refine marketing automation processes....

Demographic Data for Lansdale, PA

Moving to Lansdale, PA? Find some basic demographic data about Lansdale, PA below.


Local
National
58,930
1,211
Medium

Marketing Research Analyst Online Courses and Training Opportunities

iHireMarketing curates thousands of courses in order to recommend the best ones to help further your career. If you register for a course using the links on our site, we may receive a small commission.
Quantitative Marketing Research
Learn how to design a quantitative market research project, and implement specific methods, interpret data and come up with marketing decisions. Marketing research is crucial to marketing...
Introduction to Fashion Marketing and Research
Marketing research can help businesses understand both their customers and the industry as a whole. On this two-week course, youll explore marketing research tools and techniques used by fashion...
Brand and Marketing Research Strategy
As businesses are operating in complex markets today, marketing professionals are seeking sustainable ways to create competitive advantage. The game of exploring crucial marketing questions using...

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Salary for Marketing Research Analyst Jobs in Lansdale, PA

Estimated salary range based on data from US Bureau of Labor Statistics (BLS) and iHireMarketing research efforts.

Highest Education Level

Marketing Research Analysts in Lansdale, PA offer the following education background
Bachelor's Degree
57.9%
Master's Degree
31.8%
Associate's Degree
3.0%
High School or GED
3.0%
Doctorate Degree
2.0%
Vocational Degree or Certification
1.7%
Some College
0.4%
Some High School
0.2%

Average Work Experience
Here's a breakdown of the number of years' experience offered by Marketing Research Analysts in Lansdale, PA
4-6 years
34.8%
2-4 years
26.1%
1-2 years
17.4%
Less than 1 year
13.0%
None
8.7%


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