Marketing Research Analyst Jobs
A Marketing Research Analyst conducts a comprehensive investigation and interpretation of data to aid companies in making informed marketing decisions. They identify market trends, monitor competitive activity, determine potential sales of a product or service, and analyze demographics to ensure marketing strategies are effective. This involves designing surveys or other data collection methods, analyzing qualitative and quantitative data, and preparing reports summarizing their findings. Their role is crucial as the insights they provide can significantly impact the company's marketing strategies and overall business performance.
Key skills for a Marketing Research Analyst include strong analytical and statistical skills, excellent communication and presentation skills, and a proficient understanding of data collection methods. Knowledge in statistical software like SPSS, SAS, and Excel is often required. A bachelor's degree in marketing, business, statistics, or a related field is typically necessary, and professional certifications such as the Professional Researcher Certification (PRC) offered by the Insights Association can enhance credibility. Prior roles that can lead to a Marketing Research Analyst position include Market Research Assistant, Data Analyst, or Marketing Coordinator.
Company Description: Crown Equipment Corporation is a leading innovator in world-class forklift and material handling equipment and technology. As one of the worlds largest lift truck...
This outstanding health system in the Dallas, TX area is actively searching for a Market Planning Analyst to become a part of an amazing health system and help a fabulous community. The Finance...
MICRO CENTER is the nations leading computer and electronic device big box retailer! Our technology superstore has an industry-leading 40,000+ selection of premier computer products and the most...
The Senior Analyst, Contract Marketing is a key commercial role in the US Contracting Organization. This role serves as the lead interface between US Contracting and the Corporate Legal team and...
Digital Marketing Analyst- Full time - JR-1061962-5904
- Chicago, IL
- 2 hours ago
- Chicago, IL
- 2 hours ago
strategy....
The Contract Marketing Analyst is responsible for evaluating, writing and supporting the negotiation of contracts with the Field Sales Organization and coordinating responses to RFPs. The analyst...
Market Research Analyst: Gather & analyze data in international trade industry to formulate mktg. strategies; study trends & competitors' approaches to dev. effective mktg. systems. MBA Req. Send...
Press Alt+1 for screen-reader mode, Alt+0 to cancel Accessibility Screen-Reader Guide, Feedback, and Issue Reporting Marketing Data Analyst Job ID: 414878 Posted 22 hours ago Miami, Florida Direct...
Marketing Campaign Analysis: Measure the effectiveness of marketing campaigns across different channels (e.g., email, social media, search engine optimization), providing regular updates and insights...
You Will Develop and implement comprehensive digital marketing strategies aligned with Marketing and Direct to Consumer Sales objectives to drive full funnel performance....
Remote WorkVSolvit is looking for a candidate to join our dynamic Business Development team as a Junior Market Research Analyst to assist with market, customer, and opportunity research for federal...
JOB REQUIREMENTS: Solenis is a leading global producer of specialtychemicals focused on delivering sustainable solutions forwater-intensive industries, including consumer,...
What you'll do: Analyze Marketing Performance: Use data to evaluate marketing campaigns across channels (email, social media, search, and display)....
Communications & Marketing Analyst/Associate (20595595)
- Thousand Oaks, CA
- 5 hours ago
- Thousand Oaks, CA
- 5 hours ago
Ventura County Job Type Full-Time Close Date Until filled Salary $79,881.36-$132,390.13 Annually Additional Questionnaires Supplemental About Thousand Oaks At the City of Thousand Oaks, we're not...
This role is responsible for developing and executing localized marketing strategies that drive brand awareness, customer acquisition, and community engagement, as well as developing reporting to analyze...
Marketing Research Analyst Online Courses and Training Opportunities
Title Synonyms
Users interested in this job title also searched for the following job title
Salary for Marketing Research Analyst Jobs Nationwide
Highest Education Level
Marketing Research Analysts offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Research Analyst position
- Pricing Analysis
- Microsoft Power BI
- Marketing Campaigns
- Marketing Strategies
- Marketing Analytics
- Multi-Channel Marketing
- Google Tag Manager
- Digital Content
- Paid Search
- Keyword Research
- Product Marketing
- Marketing Automation
- Google Ads
- Marketing Operations
- Segmentation
- Web Analytics
- Global Marketing
- A/B Testing
- Qualitative Research
- Category Management
- Brand Marketing
- Corporate Communications
- Email Marketing
- Pricing Strategies
- Market Planning
- ROI Analysis
- Direct Marketing
- Digital Marketing
- Search Engine Optimization
- Competitive Analysis
- Google Analytics
- Market Research
- Media
- Business Intelligence
- Data Visualization
- Acquisitions
- Data Analytics
- Tableau
- Strategy Development
- SQL
- Analytical Skills
- Finance
- Decision Making
- Retail
- Driving
- Presentation
- Events
- Collaboration
- Data Analysis
- Bachelor's Degree
- Reporting
- Sales
- Microsoft PowerPoint
- Project Management
- Microsoft Office
- Microsoft Excel
- Problem Solving
- Research Skills
- Time Management
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
Marketing Research Analyst Related Career Advice Articles

Essential Skills for Top Marketing Professionals
Knowing which of your skills to call attention to in your resume and interviews can be a daunting task. The guide below describes top aptitudes for marketing specialists in the modern era.
Read article »
9 Marketing Jobs That You Can Perform From Home
For marketing professionals, there are plenty of opportunities to work from home. Here are some remote marketing jobs to consider in your search.
Read article »
5 Marketing Certifications That Can Boost Your Career
An undergraduate or master’s degree in marketing is great, but not everyone has this advantage. Sometimes marketing professionals desire to further their education without going back to the classroom. Marketing certifications are one approach.
Read article »