Marketing Research Analyst Jobs in Troy, MI
A Marketing Research Analyst conducts a comprehensive investigation and interpretation of data to aid companies in making informed marketing decisions. They identify market trends, monitor competitive activity, determine potential sales of a product or service, and analyze demographics to ensure marketing strategies are effective. This involves designing surveys or other data collection methods, analyzing qualitative and quantitative data, and preparing reports summarizing their findings. Their role is crucial as the insights they provide can significantly impact the company's marketing strategies and overall business performance.
Key skills for a Marketing Research Analyst include strong analytical and statistical skills, excellent communication and presentation skills, and a proficient understanding of data collection methods. Knowledge in statistical software like SPSS, SAS, and Excel is often required. A bachelor's degree in marketing, business, statistics, or a related field is typically necessary, and professional certifications such as the Professional Researcher Certification (PRC) offered by the Insights Association can enhance credibility. Prior roles that can lead to a Marketing Research Analyst position include Market Research Assistant, Data Analyst, or Marketing Coordinator.
- Dearborn, MI (20 miles from Troy, MI)
- moments ago
- Dearborn, MI (20 miles from Troy, MI)
- moments ago
We are the movers of the world and the makers of the future. We get up every day, roll up our sleeves and build a better world -- together. At Ford, were all a part of something bigger than...
- Detroit, MI (18 miles from Troy, MI)
- 5 days ago
- Detroit, MI (18 miles from Troy, MI)
- 5 days ago
Ideally, youll be a subject matter expert (SME) in marketing analytics, with a deep understanding of marketing strategies, performance measurement, and optimization....
Secondary Marketing Analyst I - Loan Pooling & Delivery
- Pontiac, MI (8 miles from Troy, MI)
- 6 days ago
- Pontiac, MI (8 miles from Troy, MI)
- 6 days ago
The Secondary Marketing Analyst I will be required to cover a broad area of responsibilities within Secondary Marketing, which may include best execution, pooling, model maintenance, and reporting...
- Allen Park, MI (23 miles from Troy, MI)
- 8 days ago
- Allen Park, MI (23 miles from Troy, MI)
- 8 days ago
We are the movers of the world and the makers of the future. We get up every day, roll up our sleeves and build a better world -- together. At Ford, were all a part of something bigger than...
- Southfield, MI (10 miles from Troy, MI)
- 9 days ago
- Southfield, MI (10 miles from Troy, MI)
- 9 days ago
Job Title: Pricing Analyst Location: Southfield, MI Work Arrangement: ON-SITE Tenneco is one of the worlds leading designer, manufacturers, and marketers of automotive products for original...
Hiring Salary Range : $ 85,500.00 - 112,000.00 This range represents the hiring range. Salaries are determined individually depending on skills and experience. You will also be eligible to an...
- Pontiac, MI (8 miles from Troy, MI)
- 27 days ago
- Pontiac, MI (8 miles from Troy, MI)
- 27 days ago
The Email Marketing Strategist is responsible for creating, overseeing and implementing email and text messaging marketing strategies and campaigns that drive the reputation and growth of the nations...
Responsibilities Work with internal clients to identify and define research objectives. Determine the best data collection approach to meet those objectives. Gather relevant research via secondary...
Marketing Research Specialist (Automotive)
- Northville, MI (24 miles from Troy, MI)
- 30+ days ago
- Northville, MI (24 miles from Troy, MI)
- 30+ days ago
Marketing Research Specialist (Automotive) Location Northville, USA FORVIA HELLA is a listed, international automotive supplier. Coming together with Faurecia in the FORVIA Group, we build the...
- Birmingham, MI (5 miles from Troy, MI)
- 30+ days ago
- Birmingham, MI (5 miles from Troy, MI)
- 30+ days ago
Senior Pricing Analyst RPM is an international non-asset-based logistics and supply chain solutions company. Our focus is to provide customizable solutions tailored to support today's complex...
SHAPE THE FUTURE OF MOBILITY FROM DAY ONE. This position is part of our Signal & Power Solutions segment. Job Description : We are seeking a highly analytical and detail-oriented Data Analyst to...
Recruiting Marketing Strategist
- Southfield, MI (10 miles from Troy, MI)
- 45+ days ago
- Southfield, MI (10 miles from Troy, MI)
- 45+ days ago
Make your mark. Plante Moran is built differentlya people firm disguised as an accounting firm. The recruitment marketing strategist will lead the strategic development, creation, execution, and...
Demographic Data for Troy, MI
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Salary for Marketing Research Analyst Jobs in Troy, MI
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Marketing Research Analysts in Troy, MI offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Research Analyst position
- Pricing Analysis
- Microsoft Power BI
- Marketing Campaigns
- Marketing Strategies
- Marketing Analytics
- Google Tag Manager
- Digital Content
- Paid Search
- Keyword Research
- Product Marketing
- Marketing Automation
- Google Ads
- Marketing Operations
- Segmentation
- Web Analytics
- Global Marketing
- A/B Testing
- Qualitative Research
- Category Management
- Brand Marketing
- Corporate Communications
- Email Marketing
- Pricing Strategies
- Market Planning
- ROI Analysis
- Direct Marketing
- Digital Marketing
- Search Engine Optimization
- Competitive Analysis
- Google Analytics
- Market Research
- Media
- Business Intelligence
- Data Visualization
- Acquisitions
- Data Analytics
- Tableau
- Strategy Development
- SQL
- Analytical Skills
- Finance
- Implementation
- Decision Making
- Retail
- Driving
- Presentation
- Events
- Collaboration
- Data Analysis
- Bachelor's Degree
- Reporting
- Sales
- Microsoft PowerPoint
- Project Management
- Microsoft Office
- Microsoft Excel
- Problem Solving
- Research Skills
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
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