Marketing Research Analyst Jobs in Troy, MI
A Marketing Research Analyst conducts a comprehensive investigation and interpretation of data to aid companies in making informed marketing decisions. They identify market trends, monitor competitive activity, determine potential sales of a product or service, and analyze demographics to ensure marketing strategies are effective. This involves designing surveys or other data collection methods, analyzing qualitative and quantitative data, and preparing reports summarizing their findings. Their role is crucial as the insights they provide can significantly impact the company's marketing strategies and overall business performance.
Key skills for a Marketing Research Analyst include strong analytical and statistical skills, excellent communication and presentation skills, and a proficient understanding of data collection methods. Knowledge in statistical software like SPSS, SAS, and Excel is often required. A bachelor's degree in marketing, business, statistics, or a related field is typically necessary, and professional certifications such as the Professional Researcher Certification (PRC) offered by the Insights Association can enhance credibility. Prior roles that can lead to a Marketing Research Analyst position include Market Research Assistant, Data Analyst, or Marketing Coordinator.
- Birmingham, MI (5 miles from Troy, MI)
- 1 day ago
- Birmingham, MI (5 miles from Troy, MI)
- 1 day ago
Pricing Analyst RPM - 3.4 Birmingham, MI Job Details Full-time Estimated: $58.7K - $74.4K a year 6 hours ago Benefits Paid parental leave Disability insurance Health insurance Unlimited paid time...
Client Market Analyst - Employee Benefits
- Birmingham, MI (5 miles from Troy, MI)
- 2 days ago
- Birmingham, MI (5 miles from Troy, MI)
- 2 days ago
Exercises discretion and independent judgement when developing a marketing strategy, analyzing data for areas of risk or concern and presenting solutions....
- Detroit, MI (18 miles from Troy, MI)
- 6 days ago
- Detroit, MI (18 miles from Troy, MI)
- 6 days ago
Transfer Pricing Analyst UHY LLP - 3.5 Detroit, MI Job Details Full-time Estimated: $69.4K - $85.8K a year 21 hours ago Benefits Health insurance Dental insurance 401(k) Paid time off Vision...
SHAPE THE FUTURE OF MOBILITY FROM DAY ONE. This position is part of our Signal & Power Solutions segment. Job Description: We are seeking a highly analytical and detail-oriented Data Analyst to...
- Warren, MI (10 miles from Troy, MI)
- 13 days ago
- Warren, MI (10 miles from Troy, MI)
- 13 days ago
Central Transport - Warren, MI. - Pricing Analyst Central Transport, LLC is searching for ambitious and goal-oriented Analysts to join our Pricing Department at our corporate office in Warren, MI....
Marketing Analyst Department: Marketing 500011 Employment Type: Full Time Location: Innovation Center Reporting To: Kate Berris Description The Marketing Analyst will support both Internal...
Lead Analyst, Marketing Analytics
- Detroit, MI (18 miles from Troy, MI)
- 21 days ago
- Detroit, MI (18 miles from Troy, MI)
- 21 days ago
Conduct in-depth analysis of marketing campaign performance, identifying trends, patterns, and opportunities for optimization....
Integrated Marketing Strategist (Hybrid Role M-W in office)
- Livonia, MI (19 miles from Troy, MI)
- 21 days ago
- Livonia, MI (19 miles from Troy, MI)
- 21 days ago
Proven experience in developing and managing cross-channel marketing campaigns from concept to execution....
- Detroit, MI (18 miles from Troy, MI)
- 30+ days ago
- Detroit, MI (18 miles from Troy, MI)
- 30+ days ago
Ideally, youll be a subject matter expert (SME) in marketing analytics, with a deep understanding of marketing strategies, performance measurement, and optimization....
- Southfield, MI (10 miles from Troy, MI)
- 45+ days ago
- Southfield, MI (10 miles from Troy, MI)
- 45+ days ago
Job Title: Pricing Analyst Location: Southfield, MI Work Arrangement: ON-SITE Tenneco is one of the worlds leading designer, manufacturers, and marketers of automotive products for original...
Marketing Research Specialist (Automotive)
- Northville, MI (24 miles from Troy, MI)
- 60+ days ago
- Northville, MI (24 miles from Troy, MI)
- 60+ days ago
Marketing Research Specialist (Automotive) Location Northville, USA FORVIA HELLA is a listed, international automotive supplier. Coming together with Faurecia in the FORVIA Group, we build the...
Demographic Data for Troy, MI
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Salary for Marketing Research Analyst Jobs in Troy, MI
Highest Education Level
Marketing Research Analysts in Troy, MI offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Research Analyst position
- Accounting
- Financial Modeling
- VLOOKUP
- Pricing Analysis
- Marketing Campaigns
- Marketing Strategies
- Google Tag Manager
- Marketing Automation
- Marketing Analytics
- Paid Search
- Product Marketing
- Google Ads
- Web Analytics
- Customer Acquisition
- Segmentation
- Pricing Strategies
- Brand Marketing
- Strategic Marketing
- Email Marketing
- A/B Testing
- ROI Analysis
- Direct Marketing
- Digital Marketing
- Market Planning
- Search Engine Optimization
- Google Analytics
- Market Research
- Media
- Data Visualization
- Proposals
- Business Intelligence
- Acquisitions
- Data Analytics
- Microsoft Power BI
- Strategy Development
- Tableau
- Finance
- SQL
- Analytical Skills
- Implementation
- Retail
- Decision Making
- Driving
- Presentation
- Events
- Collaboration
- Reporting
- Data Analysis
- Bachelor's Degree
- Microsoft PowerPoint
- Sales
- Project Management
- Problem Solving
- Microsoft Office
- Microsoft Excel
- Microsoft Word
- Time Management
- Organization
- Research Skills
- Scheduling
- Leadership
- Communication Skills
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