Vice President of Marketing Jobs in Grand Rapids, MI
The Vice President of Marketing plays a crucial role in the marketing industry by overseeing all marketing operations of a company and developing its marketing strategy and vision. They are responsible for leading a team of marketers in designing and implementing strategic plans to promote the company's brand, products, or services, thus increasing revenue. Their responsibilities typically include conducting market research, planning and executing marketing campaigns, analyzing and forecasting market trends, and assessing the effectiveness of marketing programs.
Key skills for this role include strong leadership and decision-making abilities, excellent communication and interpersonal skills, and a deep understanding of marketing strategies and trends. They must also be highly analytical to be able to interpret marketing data and metrics. Familiarity with digital marketing, content marketing, and social media marketing is often essential. Relevant certifications may include Certified Marketing Management Professional (CMMP), Certified Product Marketing Manager (CPMM), and Digital Marketing Certification. Individuals often come to this role after positions such as Marketing Manager, Director of Marketing, or Chief Marketing Officer.
Director of Marketing, Communications, and Recruitment - Kirkhof College of Nursing
- Grand Rapids, MI
- 30+ days ago
- Grand Rapids, MI
- 30+ days ago
Position Overview: Responsible for developing, managing, implementing, and evaluating all aspects of the Kirkhof College of Nursing's marketing and communications functions including print and...
- Wayland, MI (18 miles from Grand Rapids, MI)
- 45+ days ago
- Wayland, MI (18 miles from Grand Rapids, MI)
- 45+ days ago
Responsible for driving innovation in marketing strategies and execution....
Senior Director, Digital Marketing and Engagement
- Grand Rapids, MI
- 60+ days ago
- Grand Rapids, MI
- 60+ days ago
Translates digital analytics into actionable insights that help drive, develop or refine Corewell Healths business, brand & marketing strategies....
Demographic Data for Grand Rapids, MI
Moving to Grand Rapids, MI? Find some basic demographic data about Grand Rapids, MI below.
Vice President of Marketing Online Courses and Training Opportunities
Title Synonyms
Users interested in this job title also searched for the following job titles
Salary for Vice President of Marketing Jobs in Grand Rapids, MI
Highest Education Level
Vice President of Marketings in Grand Rapids, MI offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Vice President of Marketing position
- Marketing Campaigns
- Content Marketing
- Marketing Strategies
- Marketing Communications
- Product Positioning
- Marketing Analytics
- Multi-Channel Marketing
- Demand Generation
- Integrated Marketing
- B2B Marketing
- Marketing Automation
- Customer Acquisition
- Customer Insight
- Marketing Operations
- Segmentation
- Brand Identity
- Global Marketing
- Brand Awareness
- Content Strategy
- Marketing & Advertising
- Brand Strategy
- Brand Marketing
- Go To Market
- Email Marketing
- Market Planning
- Media Relations
- Strategic Marketing
- ROI Analysis
- Press Releases
- Digital Marketing
- Search Engine Optimization
- Google Analytics
- Search Engine Marketing
- Brand Development
- Brand Management
- Market Research
- Social Media Strategy
- Branding
- Media
- Acquisitions
- Public Relations
- Strategy Development
- Customer Relationship Management
- Implementation
- Decision Making
- Strategic Planning
- Writing Skills
- Driving
- Team Management
- Presentation
- Mentoring
- Events
- Collaboration
- Coaching
- Budgets
- Interpersonal Skills
- Bachelor's Degree
- Reporting
- Employee Development
- Sales
- Project Management
- Microsoft Excel
- Problem Solving
- Research Skills
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
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