Marketing Manager Jobs in Grand Rapids, MI
A Marketing Manager plays a crucial role in the marketing industry by planning, estimating, organizing, and promoting businesses' products or services. They develop marketing strategies, execute marketing plans, analyze market trends, and monitor marketing performance. They collaborate with cross-functional teams to ensure marketing objectives align with the overall corporate goals. They oversee all marketing campaigns, branding initiatives, digital marketing, and public relations efforts. They also work closely with the sales team to generate leads and improve customer experience.
Important skills for a Marketing Manager include strong communication skills, creativity, analytical ability, decision-making skills, and a good understanding of customer behavior. They should be proficient in digital marketing tools, SEO, SEM, and social media platforms. Certifications like Certified Marketing Management Professional (CMMP), Certified Product Marketing Manager (CPMM), or Google's Digital Marketing Certification could be beneficial. Before becoming a Marketing Manager, a person might have roles such as Marketing Assistant, Marketing Coordinator, or Digital Marketing Specialist.
Vertical Market Manager - Durable Manufacturing
- Grand Rapids, MI
- 2 days ago
- Grand Rapids, MI
- 2 days ago
As a Vertical Market Manager (VMM) for the East region, you are instrumental in driving the growth and development of Dematics market presence within the Durable Manufacturing sector. This role...
- Rockford, MI (14 miles from Grand Rapids, MI)
- 8 days ago
- Rockford, MI (14 miles from Grand Rapids, MI)
- 8 days ago
Current employees, please apply in Workday. The Public Relations Manager drives and leads the development and execution of public relations programs that support growth and revenue goals across...
Experience building & driving demand generation programs working with large company....
Marketing Manager - GVSU Laker Store
- Allendale, MI (13 miles from Grand Rapids, MI)
- 11 days ago
- Allendale, MI (13 miles from Grand Rapids, MI)
- 11 days ago
Marketing Manager - GVSU Laker Store page is loaded Marketing Manager - GVSU Laker Store locations Allendale, MI time type Full time posted on Posted 3 Days Ago time left to apply End Date: March 14...
The Senior Marketing Manager will play a critical role in identifying emerging trends, creating meaningful marketing campaigns, driving new product innovation, and ensuring the delivery of a superior...
Remote WorkMarket Development Manager - Alternative Beverage Portfolio - Michigan
- Grand Rapids, MI
- 29 days ago
- Grand Rapids, MI
- 29 days ago
Sazerac Company Overview Build your career at Sazerac! With almost 400 years of rich history, Sazerac Company has thrived as an independent, American family-owned company with operations in the...
Senior Marketing Manager, FaithGateway Online Bible Studies
- Grand Rapids, MI
- 30+ days ago
- Grand Rapids, MI
- 30+ days ago
Experience with direct response copywriting Basic knowledge of HTML, CSS and JavaScript is a plus Certified in Google Analytics and knowledge of data analysis and reporting Up-to-date on the latest...
Remote WorkMarketing strategies and tactics will be focused on improving our customer experience, growing our business, and supporting other business objectives as assigned....
Understanding of inbound marketing principles. Who We Are: Were proud of our past, thrilled with our present, and couldnt be more excited about our future!...
Assist with oversight to implement all planned print projects for marketing strategies....
Demographic Data for Grand Rapids, MI
Moving to Grand Rapids, MI? Find some basic demographic data about Grand Rapids, MI below.
Marketing Manager Online Courses and Training Opportunities
Salary for Marketing Manager Jobs in Grand Rapids, MI
Highest Education Level
Marketing Managers in Grand Rapids, MI offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Manager position
- Marketing Campaigns
- Content Marketing
- Marketing Strategies
- Marketing Communications
- Account-Based Marketing
- Pardot
- Partner Marketing
- Marketing Analytics
- Multi-Channel Marketing
- Paid Search
- Demand Generation
- Integrated Marketing
- B2B Marketing
- Product Marketing
- Marketing Automation
- Email Campaigns
- Field Marketing
- Segmentation
- Campaign Management
- Global Marketing
- Brand Awareness
- Retail Marketing
- Brand Strategy
- Brand Marketing
- Email Marketing
- Market Planning
- Media Relations
- Strategic Marketing
- Marketing & Sales
- ROI Analysis
- Digital Marketing
- Search Engine Optimization
- Google Analytics
- Key Account Management
- Search Engine Marketing
- Content Development
- Media
- Acquisitions
- Business to Business Sales
- Public Relations
- Strategy Development
- Relationship Management
- Salesforce
- Customer Relationship Management
- Strategic Planning
- Retail
- Driving
- Presentation
- Events
- Collaboration
- Budgets
- Bachelor's Degree
- Reporting
- Sales
- Project Management
- Microsoft Excel
- Problem Solving
- Research Skills
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
Marketing Manager Related Career Advice Articles
5 Marketing Certifications That Can Boost Your Career
An undergraduate or master’s degree in marketing is great, but not everyone has this advantage. Sometimes marketing professionals desire to further their education without going back to the classroom. Marketing certifications are one approach.
Read article »
9 Marketing Jobs That You Can Perform From Home
For marketing professionals, there are plenty of opportunities to work from home. Here are some remote marketing jobs to consider in your search.
Read article »
Essential Skills for Top Marketing Professionals
Knowing which of your skills to call attention to in your resume and interviews can be a daunting task. The guide below describes top aptitudes for marketing specialists in the modern era.
Read article »