Marketing Research Analyst Jobs in Virginia

A Marketing Research Analyst conducts a comprehensive investigation and interpretation of data to aid companies in making informed marketing decisions. They identify market trends, monitor competitive activity, determine potential sales of a product or service, and analyze demographics to ensure marketing strategies are effective. This involves designing surveys or other data collection methods, analyzing qualitative and quantitative data, and preparing reports summarizing their findings. Their role is crucial as the insights they provide can significantly impact the company's marketing strategies and overall business performance.

Key skills for a Marketing Research Analyst include strong analytical and statistical skills, excellent communication and presentation skills, and a proficient understanding of data collection methods. Knowledge in statistical software like SPSS, SAS, and Excel is often required. A bachelor's degree in marketing, business, statistics, or a related field is typically necessary, and professional certifications such as the Professional Researcher Certification (PRC) offered by the Insights Association can enhance credibility. Prior roles that can lead to a Marketing Research Analyst position include Market Research Assistant, Data Analyst, or Marketing Coordinator.

1-15 of 34 Jobs

Senior Pricing Analyst (level 4) NEW

  • McLean, VA
  • 2 days ago
  • McLean, VA
  • 2 days ago

Senior Pricing Analyst (level 4) Northrop Grumman Yesterday Secret Unspecified Unspecified Logistics McLean, VA (ON-SITE/OFFICE) RELOCATION ASSISTANCE: No relocation assistance available CLEARANCE...

Marketing Analyst

  • Richmond, VA
  • 2 days ago
  • Richmond, VA
  • 2 days ago

Overview Kimley-Horn is looking for a Marketing Analyst/Coordinator to join our team in Richmond, VA! This is not a remote position. Responsibilities Prepare/write proposals, qualifications,...

Strategic Pricing Analyst Hybrid

  • Reston, VA
  • 3 days ago
  • Reston, VA
  • 3 days ago

About Ellucian Ellucian is a global market leader in education technology. We power innovation for higher education, partnering with more than 2,900 customers across 50 countries and serving over...

Senior Pricing Analyst

  • Harrisonburg, VA
  • 4 days ago
  • Harrisonburg, VA
  • 4 days ago

Strategic pricing. Smart growth. Big impact. Are you a data-driven thinker passionate about numbers, strategy, and results? We’re looking for a Senior Pricing Analyst to take the lead in crafting...

Senior Pricing Analyst

  • Reston, VA
  • 4 days ago
  • Reston, VA
  • 4 days ago

Responsibilities & Qualifications RESPONSIBILITIES Leads the development and preparation of compliant proposal pricing and cost volume deliverables as both a prime contractor and subcontractor....

Senior Pricing Analyst, ASG

  • Reston, VA
  • 7 days ago
  • Reston, VA
  • 7 days ago

We're looking for motivated, engaged people to help make everyone's journeys better. Responsible for mastery of two of three areas of Focus to include (Billing, Data and Pricing) to ensure the...

Proposal/Pricing Analyst Lead - Level 5

  • Arlington, VA
  • 8 days ago
  • Arlington, VA
  • 8 days ago

09-Apr-2025 Proposal/Pricing Analyst Lead - Level 5 Aeronautics Company Alabama, California, Colorado, Connecticut, District of Columbia, Florida, Georgia, Maryland, New York, Ohio, Tennessee,...

Marketing Business Analyst

  • McLean, VA
  • 8 days ago
  • McLean, VA
  • 8 days ago

Immediate need for a talented Marketing Business Analyst. This is a 12+months contract opportunity with long-term potential and is located in Mclean, VA (H ybrid ). Please review the job...

Brand & Product Marketing Strategist III

  • Vienna, VA
  • 9 days ago
  • Vienna, VA
  • 9 days ago

strategies and facilitate execution of such marketing strategies Partner with customer journey owners, lead marketing related epics and feature prioritization; including value proposition design, campaign...

Marketing Data Analyst

  • VA
  • 10 days ago
  • VA
  • 10 days ago

strategies to drive growth....

Remote Work

Senior Market Intelligence Analyst

  • McLean, VA
  • 11 days ago
  • McLean, VA
  • 11 days ago

campaign support such as theme development, contact list creation, call script support, and other campaign consulting....

Remote Work

Data Analyst - Marketing

  • Arlington, VA
  • 11 days ago
  • Arlington, VA
  • 11 days ago

Company Description Govini transforms Defense Acquisition from an outdated manual process to a software-driven strategic advantage for the United States. Our flagship product, Ark, supports Supply...

Pricing Analyst, Lead

  • McLean, VA
  • 13 days ago
  • McLean, VA
  • 13 days ago

Pricing Analyst, Lead Location US- ID 2025-2401 Category Contracts, Purchasing, Legal & Proposal Services Position Type Full-Time Remote Yes Clearance Required None Overview AMERICAN SYSTEMS is an...

Pricing Analyst

  • Herndon, VA
  • 14 days ago
  • Herndon, VA
  • 14 days ago

Job Title : Pricing Analyst Location: Onsite, 950 Herndon Parkway, Herndon, VA 20170 Yakshna Solutions, Inc., (YSI) is a CMMI Level 3 assessed, ISO 9001, 20000:1, 27001 certified, woman-owned...

Market Research Analyst with TS/SCI Polygraph - Chantilly, VA NEW

  • McLean, VA
  • 15 days ago
  • McLean, VA
  • 15 days ago

Market Research Analyst with TS/SCI Polygraph - Chantilly, VA Deloitte Today Intel Agency (NSA, CIA, FBI, etc) Unspecified No Traveling Full Scope Polygraph Management McLean, VA (ON-SITE/OFFICE)...

Demographic Data for Virginia

Moving to Virginia? Find some basic demographic data about Virginia below.


Local
National
8,631,637
205,142

Marketing Research Analyst Online Courses and Training Opportunities

iHireMarketing curates thousands of courses in order to recommend the best ones to help further your career. If you register for a course using the links on our site, we may receive a small commission.
Quantitative Marketing Research
Learn how to design a quantitative market research project, and implement specific methods, interpret data and come up with marketing decisions. Marketing research is crucial to marketing...
Brand and Marketing Research Strategy
As businesses are operating in complex markets today, marketing professionals are seeking sustainable ways to create competitive advantage. The game of exploring crucial marketing questions using...
Introduction to Fashion Marketing and Research
Marketing research can help businesses understand both their customers and the industry as a whole. On this two-week course, youll explore marketing research tools and techniques used by fashion...

Title Synonyms

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Salary for Marketing Research Analyst Jobs in Virginia

Estimated salary range based on data from US Bureau of Labor Statistics (BLS) and iHireMarketing research efforts.

Highest Education Level

Marketing Research Analysts in Virginia offer the following education background
Bachelor's Degree
57.9%
Master's Degree
31.8%
Associate's Degree
3.0%
High School or GED
3.0%
Doctorate Degree
2.0%
Vocational Degree or Certification
1.7%
Some College
0.4%
Some High School
0.2%

Average Work Experience
Here's a breakdown of the number of years' experience offered by Marketing Research Analysts in Virginia
4-6 years
34.8%
2-4 years
26.1%
1-2 years
17.4%
Less than 1 year
13.0%
None
8.7%


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