Marketing Research Analyst Jobs in Parsippany, NJ

A Marketing Research Analyst conducts a comprehensive investigation and interpretation of data to aid companies in making informed marketing decisions. They identify market trends, monitor competitive activity, determine potential sales of a product or service, and analyze demographics to ensure marketing strategies are effective. This involves designing surveys or other data collection methods, analyzing qualitative and quantitative data, and preparing reports summarizing their findings. Their role is crucial as the insights they provide can significantly impact the company's marketing strategies and overall business performance.

Key skills for a Marketing Research Analyst include strong analytical and statistical skills, excellent communication and presentation skills, and a proficient understanding of data collection methods. Knowledge in statistical software like SPSS, SAS, and Excel is often required. A bachelor's degree in marketing, business, statistics, or a related field is typically necessary, and professional certifications such as the Professional Researcher Certification (PRC) offered by the Insights Association can enhance credibility. Prior roles that can lead to a Marketing Research Analyst position include Market Research Assistant, Data Analyst, or Marketing Coordinator.

1-15 of 66 Jobs

(USA) Senior, Data Analyst, Market Research

  • Hackensack, NJ (18 miles from Parsippany, NJ)
  • 6 hours ago
  • Hackensack, NJ (18 miles from Parsippany, NJ)
  • 6 hours ago

... What you'll do... Data Ventures exists to unlock the full value of Walmarts data by developing andproductizing B2B datainitiativesthat empowers merchants and clients to make better, faster...

Business Intelligence Analyst, Product Analytics

  • New York, NY (22 miles from Parsippany, NJ)
  • 19 hours ago
  • New York, NY (22 miles from Parsippany, NJ)
  • 19 hours ago

Marketing Analytics (attribution modeling, LTV, ROI and optimizing marketing campaigns) and willingness to learn about marketing analytics systems such as Iterable, and Kustomer....

Analyst Market Research and Consumer Insights

  • New York City, NY (22 miles from Parsippany, NJ)
  • 21 hours ago
  • New York City, NY (22 miles from Parsippany, NJ)
  • 21 hours ago

Madison Square Garden Entertainment Corp. (MSG Entertainment) is a leader in live entertainment, delivering unforgettable experiences while forging deep connections with diverse and passionate...

Media Analyst, Marketing Channel Analytics

  • New York City, NY (22 miles from Parsippany, NJ)
  • 1 day ago
  • New York City, NY (22 miles from Parsippany, NJ)
  • 1 day ago

response channels (paid search, paid social, creator, video) Knowledge of one or more AdTech or MarTech platforms (Tag Manager, Ad Server, DSP, SEO, CDP, ESP) Strong presenter, comfortable handling...

Marketing Data Analyst Remote New York, NY, US

  • New York, NY (22 miles from Parsippany, NJ)
  • 1 day ago
  • New York, NY (22 miles from Parsippany, NJ)
  • 1 day ago

You Will Drive significant increase in consumer engagement marketing campaign velocity through campaign audience definition, experimentation and reporting....

Remote Work

2025 Summer Analyst, Marketing (The Shops)

  • New York, NY (22 miles from Parsippany, NJ)
  • 2 days ago
  • New York, NY (22 miles from Parsippany, NJ)
  • 2 days ago

, campaign and content meetings Assist in wrap up reports for programming and campaigns Reorganize Box folders into a functional, organized system Compensation: The hourly rate for this position is...

Marketing Researcher, WhatsApp

  • New York, NY (22 miles from Parsippany, NJ)
  • 2 days ago
  • New York, NY (22 miles from Parsippany, NJ)
  • 2 days ago

Our team are experts in research technique and practice, but our differentiator is how we act as full-stack partners to help identify and actualize the marketing strategies that connect people and businesses...

Business Analyst - Marketing Technology

  • New York, NY (22 miles from Parsippany, NJ)
  • 3 days ago
  • New York, NY (22 miles from Parsippany, NJ)
  • 3 days ago

About Us: Join our dynamic team at MetLife, where we are revolutionizing the marketing technology landscape. We are committed to delivering innovative solutions that enhance customer engagement...

Marketing Analyst

  • New York, NY (22 miles from Parsippany, NJ)
  • 3 days ago
  • New York, NY (22 miles from Parsippany, NJ)
  • 3 days ago

A local financial services company is looking to hire an entry-level Marketing Analyst to join a dynamic marketing team. In this role, you will be responsible for creating high-impact marketing...

Area Pricing Analyst

  • New York, NY (22 miles from Parsippany, NJ)
  • 3 days ago
  • New York, NY (22 miles from Parsippany, NJ)
  • 3 days ago

., excluding schools) and conduct special pricing reviews for new customer acquisition for the designated DC, in partnership with Strategic Pricing Manager....

Compliance Analyst - Marketing/Communications Review

  • New York, NY (22 miles from Parsippany, NJ)
  • 4 days ago
  • New York, NY (22 miles from Parsippany, NJ)
  • 4 days ago

We are seeking a Compliance Associate for a promising opportunity within the Compliance Department. In this role, the Compliance Associate will be responsible for reviewing and approving all types...

FTP (Funds Transfer Pricing) Analyst Sr

  • New York, NY (22 miles from Parsippany, NJ)
  • 4 days ago
  • New York, NY (22 miles from Parsippany, NJ)
  • 4 days ago

FTP (Funds Transfer Pricing) Analyst Sr Location Nationwide, MI 48098 Job Summary The Senior Funds Transfer Pricing (FTP) Analyst is a key member of the Treasury team, advancing Flagstar's...

US Sport Graduate Analyst (Market Research)

  • New York, NY (22 miles from Parsippany, NJ)
  • 4 days ago
  • New York, NY (22 miles from Parsippany, NJ)
  • 4 days ago

At a glance: Location - anywhere in the USA Start Date - August 2025 Contract Type - 12 months Fixed Term Contract Working Arrangement - Fully Remote in the USA Here's a summary of the role: Join...

Remote Work

Research Analyst - Marketing Insights & Analytics

  • New York City, NY (22 miles from Parsippany, NJ)
  • 5 days ago
  • New York City, NY (22 miles from Parsippany, NJ)
  • 5 days ago

Research Analyst - Marketing Insights & Analytics Location: Miami or NYC _ The Marketing Insights & Analytics team is tasked with proving and improving the value of X as well as demonstrating the...

Senior Pricing Analyst

  • Piscataway, NJ (21 miles from Parsippany, NJ)
  • 6 days ago
  • Piscataway, NJ (21 miles from Parsippany, NJ)
  • 6 days ago

Job Overview: A leading generic pharmaceutical company is seeking a Senior Pricing Analyst to develop and execute pricing strategies to optimize product profitability. This role will require...

Demographic Data for Parsippany, NJ

Moving to Parsippany, NJ? Find some basic demographic data about Parsippany, NJ below.


Local
National
30,228
1,676
Medium

Marketing Research Analyst Online Courses and Training Opportunities

iHireMarketing curates thousands of courses in order to recommend the best ones to help further your career. If you register for a course using the links on our site, we may receive a small commission.
Quantitative Marketing Research
Learn how to design a quantitative market research project, and implement specific methods, interpret data and come up with marketing decisions. Marketing research is crucial to marketing...
Brand and Marketing Research Strategy
As businesses are operating in complex markets today, marketing professionals are seeking sustainable ways to create competitive advantage. The game of exploring crucial marketing questions using...
Introduction to Fashion Marketing and Research
Marketing research can help businesses understand both their customers and the industry as a whole. On this two-week course, youll explore marketing research tools and techniques used by fashion...

Title Synonyms

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Salary for Marketing Research Analyst Jobs in Parsippany, NJ

Estimated salary range based on data from US Bureau of Labor Statistics (BLS) and iHireMarketing research efforts.

Highest Education Level

Marketing Research Analysts in Parsippany, NJ offer the following education background
Bachelor's Degree
57.9%
Master's Degree
31.8%
Associate's Degree
3.0%
High School or GED
3.0%
Doctorate Degree
2.0%
Vocational Degree or Certification
1.7%
Some College
0.4%
Some High School
0.2%

Average Work Experience
Here's a breakdown of the number of years' experience offered by Marketing Research Analysts in Parsippany, NJ
4-6 years
34.8%
2-4 years
26.1%
1-2 years
17.4%
Less than 1 year
13.0%
None
8.7%


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