Marketing Research Analyst Jobs in Massachusetts
A Marketing Research Analyst conducts a comprehensive investigation and interpretation of data to aid companies in making informed marketing decisions. They identify market trends, monitor competitive activity, determine potential sales of a product or service, and analyze demographics to ensure marketing strategies are effective. This involves designing surveys or other data collection methods, analyzing qualitative and quantitative data, and preparing reports summarizing their findings. Their role is crucial as the insights they provide can significantly impact the company's marketing strategies and overall business performance.
Key skills for a Marketing Research Analyst include strong analytical and statistical skills, excellent communication and presentation skills, and a proficient understanding of data collection methods. Knowledge in statistical software like SPSS, SAS, and Excel is often required. A bachelor's degree in marketing, business, statistics, or a related field is typically necessary, and professional certifications such as the Professional Researcher Certification (PRC) offered by the Insights Association can enhance credibility. Prior roles that can lead to a Marketing Research Analyst position include Market Research Assistant, Data Analyst, or Marketing Coordinator.
Digital Marketing Analyst PAZ Analytics Cambridge, Massachusetts SummaryThis part-time contractor position begins with an estimated workload of 20 to 60 hours per month, with a ramp-up period to...
They are partners who help identify opportunities and actualize marketing strategies. We're seeking a Marketing Insights Researcher to join the Meta brand Marketing Insights team....
Job Description : We are looking for a Sales and Marketing Analyst Intern to join our team and contribute to our data-driven culture. This internship offers an exciting opportunity to gain...
Join our team of more than 34,000 team members, supporting our members and communities in our Club Support Center, 235+ clubs and eight distribution centers. BJs Wholesale Club offers a...
Proven track record of building and executing long-range marketing strategies that drive business growth....
Life Unlimited. At Smith+Nephew we design and manufacture technology that takes the limits off living. Are you a data-driven strategist with a passion for optimizing business performance? Do you...
As part of this role, you will help develop strategy, inform the product experience, own multi-channel marketing campaigns & execute tests against key areas of the business....
Medical Digital Marketing Strategist Boston, Massachusetts | Full Time Temporary/Contract | $ 55 - $ 60 per hour February 27, 2025 | Job ID: 1408853LMM_... Job Summary Our client, in the...
Eliassen Group Brand Analyst in Boston , Massachusetts Brand Analyst Anywhere Type: Contract Category: Program/Project Management Industry: Retail Workplace Type: Remote Reference ID: JN -...78...
Undergraduate Co-op Program Overview- 3-month intern/co-op assignment from May 2025 to August 2025 within a functional area of MKS Instruments that provides students a comprehensive and engaging...
Strong understanding of pharmaceutical marketing strategies, including both consumer and HCP marketing....
Remote WorkDLA Piper is, at its core, bold, exceptional, collaborative and supportive. Our people are the backbone, heart and soul of our firm. Wherever you are in your professional journey, DLA Piper is a...
Delivering mission-critical, electronic solutions that protect lives. Use your creativity and critical thinking to take our products from concept to customer. At CAES, we engineer solutions for...
Demonstrated initiative, resourcefulness, and creativity; continuously seeking out ways to improve and elevate effective marketing strategies....
Pricing Analyst Pricing Analyst Location: Woburn, MA, United States Job Family : Marketing Job Type : Regular Posted : Feb 19, 2025 Job ID: 54750 Job Description PARKER CHOMERICS is a global...
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Salary for Marketing Research Analyst Jobs in Massachusetts
Highest Education Level
Marketing Research Analysts in Massachusetts offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Research Analyst position
- Pricing Analysis
- Microsoft Power BI
- Marketing Campaigns
- Marketing Strategies
- Marketing Analytics
- Multi-Channel Marketing
- Google Tag Manager
- Digital Content
- Paid Search
- Keyword Research
- Product Marketing
- Marketing Automation
- Google Ads
- Marketing Operations
- Segmentation
- Web Analytics
- Global Marketing
- A/B Testing
- Qualitative Research
- Category Management
- Brand Marketing
- Corporate Communications
- Email Marketing
- Pricing Strategies
- Market Planning
- ROI Analysis
- Direct Marketing
- Digital Marketing
- Search Engine Optimization
- Competitive Analysis
- Google Analytics
- Market Research
- Media
- Business Intelligence
- Data Visualization
- Acquisitions
- Data Analytics
- Tableau
- Strategy Development
- SQL
- Analytical Skills
- Finance
- Decision Making
- Retail
- Driving
- Presentation
- Events
- Collaboration
- Data Analysis
- Bachelor's Degree
- Reporting
- Sales
- Microsoft PowerPoint
- Project Management
- Microsoft Office
- Microsoft Excel
- Problem Solving
- Research Skills
- Time Management
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
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