Marketing Research Analyst Jobs in Folsom, CA

A Marketing Research Analyst conducts a comprehensive investigation and interpretation of data to aid companies in making informed marketing decisions. They identify market trends, monitor competitive activity, determine potential sales of a product or service, and analyze demographics to ensure marketing strategies are effective. This involves designing surveys or other data collection methods, analyzing qualitative and quantitative data, and preparing reports summarizing their findings. Their role is crucial as the insights they provide can significantly impact the company's marketing strategies and overall business performance.

Key skills for a Marketing Research Analyst include strong analytical and statistical skills, excellent communication and presentation skills, and a proficient understanding of data collection methods. Knowledge in statistical software like SPSS, SAS, and Excel is often required. A bachelor's degree in marketing, business, statistics, or a related field is typically necessary, and professional certifications such as the Professional Researcher Certification (PRC) offered by the Insights Association can enhance credibility. Prior roles that can lead to a Marketing Research Analyst position include Market Research Assistant, Data Analyst, or Marketing Coordinator.

1-14 of 14 Jobs

Principal Market Strategist, Observability

  • Sacramento, CA (19 miles from Folsom, CA)
  • 5 hours ago
  • Sacramento, CA (19 miles from Folsom, CA)
  • 5 hours ago

Cribl does differently. What does that mean? It means we are a serious company that doesn't take itself too seriously; and we're looking for people who love to get stuff done, and laugh a bit...

Senior Marketing Analyst

  • Roseville, CA (8 miles from Folsom, CA)
  • 1 day ago
  • Roseville, CA (8 miles from Folsom, CA)
  • 1 day ago

Presents marketing campaign results to various stakeholders, sharing recommendations to optimize campaign performance....

Social Media Marketing Strategist

  • Sacramento, CA (19 miles from Folsom, CA)
  • 1 day ago
  • Sacramento, CA (19 miles from Folsom, CA)
  • 1 day ago

Balanced Body is the global leader in Pilates equipment and education, known for its innovation, eco-conscious values, and commitment to transforming lives through movement. Founded in 1976,...

Pricing Analyst 2_USD

  • Folsom, CA
  • 5 days ago
  • Folsom, CA
  • 5 days ago

Our client, a dynamic organization in the pricing analysis sector, is seeking a Pricing Analyst 2 to join their team. As a Pricing Analyst 2, you will be part of the Pricing Department supporting...

Pricing Analyst 2

  • Folsom, CA
  • 5 days ago
  • Folsom, CA
  • 5 days ago

OTSI | Contract Pricing Analyst 2 Folsom, United States | Posted on 04/09/2025 Job listing Job details Job Information Job Opening ID OTSI_2083_JOB Industry Semiconductor Date Opened 04/09/2025...

Senior Marketing Analyst

  • Mather, CA (10 miles from Folsom, CA)
  • 5 days ago
  • Mather, CA (10 miles from Folsom, CA)
  • 5 days ago

You will have the opportunity to bring your expertise in analytics and digital marketing to the team to shape, inform and optimize our marketing strategy, campaign performance, customer acquisition...

Pricing Analyst/Finance Analyst

  • Folsom, CA
  • 5 days ago
  • Folsom, CA
  • 5 days ago

Job ID - MO31JP00004300 Job Title - Pricing Analyst/Finance Analyst Duration - 2+ Months Location -Folsom, CA 95630 Description: Develops, evaluates and implements pricing strategies and models...

Pricing Analyst

  • Folsom, CA
  • 8 days ago
  • Folsom, CA
  • 8 days ago

Pricing Analyst Experis - 3.3 Folsom, CA Job Details Contract $40 - $45 an hour 2 days ago Qualifications Pricing Mid-level 3 years Databases Analysis skills Communication skills Full Job...

Growth Marketing Analyst IV

  • Sacramento, CA (19 miles from Folsom, CA)
  • 9 days ago
  • Sacramento, CA (19 miles from Folsom, CA)
  • 9 days ago

Job Summary: Experience managing Digital Marketing campaigns (FB Ads, SEM, display, email, etc.)...

Pricing Analyst

  • Folsom, CA
  • 9 days ago
  • Folsom, CA
  • 9 days ago

Pricing Analyst Job Description Job Title: Pricing Analyst Job Location: Folsom, CA 95630 Duration: 2 months Assignment Shift/Hours: 40hours/week, M to F Responsibilities: Develops, evaluates and...

Pricing Analyst

  • Folsom, CA
  • 11 days ago
  • Folsom, CA
  • 11 days ago

Join a Global Leader as a Pricing Analyst - Folsom, CA! Are you ready to make an impact at the forefront of innovation in memory and storage solutions? Our client, a world leader in the industry,...

Marketing Analyst II, California State Lottery

  • Sacramento, CA (19 miles from Folsom, CA)
  • 19 days ago
  • Sacramento, CA (19 miles from Folsom, CA)
  • 19 days ago

Understanding of loyalty marketing best practices and experience driving customer acquisition/enrollments/subscriptions, engagement, and retention....

Sr Analyst - Marketing

  • Sacramento, CA (19 miles from Folsom, CA)
  • 22 days ago
  • Sacramento, CA (19 miles from Folsom, CA)
  • 22 days ago

Overview The incumbent in this position is responsible for providing technical, analytical, and organizational support for all analytical efforts including utilizing databases to provide strategic...

Pricing Analyst V

  • Sacramento, CA (19 miles from Folsom, CA)
  • 26 days ago
  • Sacramento, CA (19 miles from Folsom, CA)
  • 26 days ago

Amentum Pricing Analyst V in Sacramento , California Amentum is a global leader in advanced engineering and innovative technology solutions, trusted by the United States and its allies to address...

Demographic Data for Folsom, CA

Moving to Folsom, CA? Find some basic demographic data about Folsom, CA below.


Local
National
74,787
2,424
Medium

Marketing Research Analyst Online Courses and Training Opportunities

iHireMarketing curates thousands of courses in order to recommend the best ones to help further your career. If you register for a course using the links on our site, we may receive a small commission.
Quantitative Marketing Research
Learn how to design a quantitative market research project, and implement specific methods, interpret data and come up with marketing decisions. Marketing research is crucial to marketing...
Brand and Marketing Research Strategy
As businesses are operating in complex markets today, marketing professionals are seeking sustainable ways to create competitive advantage. The game of exploring crucial marketing questions using...
Introduction to Fashion Marketing and Research
Marketing research can help businesses understand both their customers and the industry as a whole. On this two-week course, youll explore marketing research tools and techniques used by fashion...

Title Synonyms

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Salary for Marketing Research Analyst Jobs in Folsom, CA

Estimated salary range based on data from US Bureau of Labor Statistics (BLS) and iHireMarketing research efforts.

Highest Education Level

Marketing Research Analysts in Folsom, CA offer the following education background
Bachelor's Degree
57.9%
Master's Degree
31.8%
Associate's Degree
3.0%
High School or GED
3.0%
Doctorate Degree
2.0%
Vocational Degree or Certification
1.7%
Some College
0.4%
Some High School
0.2%

Average Work Experience
Here's a breakdown of the number of years' experience offered by Marketing Research Analysts in Folsom, CA
4-6 years
34.8%
2-4 years
26.1%
1-2 years
17.4%
Less than 1 year
13.0%
None
8.7%


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