Marketing Research Analyst Jobs in Alabama
A Marketing Research Analyst conducts a comprehensive investigation and interpretation of data to aid companies in making informed marketing decisions. They identify market trends, monitor competitive activity, determine potential sales of a product or service, and analyze demographics to ensure marketing strategies are effective. This involves designing surveys or other data collection methods, analyzing qualitative and quantitative data, and preparing reports summarizing their findings. Their role is crucial as the insights they provide can significantly impact the company's marketing strategies and overall business performance.
Key skills for a Marketing Research Analyst include strong analytical and statistical skills, excellent communication and presentation skills, and a proficient understanding of data collection methods. Knowledge in statistical software like SPSS, SAS, and Excel is often required. A bachelor's degree in marketing, business, statistics, or a related field is typically necessary, and professional certifications such as the Professional Researcher Certification (PRC) offered by the Insights Association can enhance credibility. Prior roles that can lead to a Marketing Research Analyst position include Market Research Assistant, Data Analyst, or Marketing Coordinator.
Pricing Analyst Geeks and Nerds - Huntsville, Alabama (Hybrid) Pricing Analyst Wanted - Big Brains & Huge Hearts: We are looking for creative and passionate geeks, nerds, thinkers, tinkerers, and...
Thank you for your interest in a career at Regions. At Regions, we believe associates deserve more than just a job. We believe in offering performance-driven individuals a place where they can...
They are partners who help identify opportunities and actualize marketing strategies. We're seeking a Marketing Insights Researcher to join the Meta brand Marketing Insights team....
S3, Inc. is a rapidly growing woman owned small business founded in 1991, headquartered in Huntsville, AL, that provides technical, programmatic, and logistic services to U.S. Department of...
Monitor key metrics, such as lead generation, conversion rates, customer acquisition cost (CAC), and return on marketing investment (ROMI)....
Our client, in the pharmaceutical space, is looking to add a Medical Digital Marketing Strategist to their team. This person will work directly with medical directors to turn their insights into...
Eliassen Group Brand Analyst in Montgomery , Alabama Brand Analyst Anywhere Type: Contract Category: Program/Project Management Industry: Retail Workplace Type: Remote Reference ID: JN -...78 Date...
If you have a keen eye for the big picture, excellent technical data analysis skills, and enjoy working collaboratively, join our team! As a Sr Pricing Analyst, you will be using your skills and...
Thank you for your interest in a career at Regions. At Regions, we believe associates deserve more than just a job. We believe in offering performance-driven individuals a place where they can...
Job Summary The Sales and Marketing Analyst is responsible for driving the data to make impactful decisions in a fun, fast-paced quick-service restaurant environment. This includes managing our...
Pricing Analyst Location: Remote or Hybrid (Corporate Office - Huntsville, AL) Description: Seeking a motivated and experienced Pricing Analyst to join our team. The Pricing Analyst works with...
strategies as well as performance marketing, decisioning, and insights capabilities Creative Problem Solving: Develops creative approaches and methodologies to answer critical business questions, evaluate...
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Salary for Marketing Research Analyst Jobs in Alabama
Highest Education Level
Marketing Research Analysts in Alabama offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Research Analyst position
- Pricing Analysis
- Microsoft Power BI
- Marketing Campaigns
- Marketing Strategies
- Marketing Analytics
- Multi-Channel Marketing
- Google Tag Manager
- Digital Content
- Paid Search
- Keyword Research
- Product Marketing
- Marketing Automation
- Google Ads
- Marketing Operations
- Segmentation
- Web Analytics
- Global Marketing
- A/B Testing
- Qualitative Research
- Category Management
- Brand Marketing
- Corporate Communications
- Email Marketing
- Pricing Strategies
- Market Planning
- ROI Analysis
- Direct Marketing
- Digital Marketing
- Search Engine Optimization
- Competitive Analysis
- Google Analytics
- Market Research
- Media
- Business Intelligence
- Data Visualization
- Acquisitions
- Data Analytics
- Tableau
- Strategy Development
- SQL
- Analytical Skills
- Finance
- Decision Making
- Retail
- Driving
- Presentation
- Events
- Collaboration
- Data Analysis
- Bachelor's Degree
- Reporting
- Sales
- Microsoft PowerPoint
- Project Management
- Microsoft Office
- Microsoft Excel
- Problem Solving
- Research Skills
- Time Management
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
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