Marketing Program Manager Jobs in Lancaster, PA
A Marketing Program Manager is responsible for overseeing and coordinating all aspects of a marketing program. They play a crucial role in planning and executing marketing strategies, managing budgets, tracking marketing performance, and adjusting strategies as needed. They collaborate with different departments, such as sales and product development, to ensure that marketing goals align with the overall company objectives. They are often tasked with managing a team of marketing professionals, providing guidance, and ensuring all marketing activities adhere to the company's brand strategy.
Relevant skills and certifications for this role would include a Bachelor's degree in Marketing or a related field, strong analytical skills to evaluate marketing performance, excellent leadership skills, familiarity with various marketing platforms and technologies, and exceptional communication skills. Prior roles a person may have before becoming a Marketing Program Manager could include Marketing Coordinator, Marketing Analyst, or even a Marketing Specialist. Additionally, having a certification in digital marketing or project management can give candidates an edge.
- Elizabethtown, PA (16 miles from Lancaster, PA)
- 1 day ago
- Elizabethtown, PA (16 miles from Lancaster, PA)
- 1 day ago
At eBay, we're more than a global ecommerce leader we're changing the way the world shops and sells. Our platform empowers millions of buyers and sellers in more than 190 markets around the world....
Education and/or Experience Bachelor's degree in business or engineering. 1-10 years of experience in product management or product marketing. HVAC industry experience preferred....
Senior Business Development Manager, Infrastructure Solutions
- Lancaster, PA
- 9 days ago
- Lancaster, PA
- 9 days ago
This position will call on CEO's, building owners, and upper-level management throughout the Commercial Markets including the commercial, industrial, manufacturing, and institutional markets with...
- Mountville, PA (6 miles from Lancaster, PA)
- 17 days ago
- Mountville, PA (6 miles from Lancaster, PA)
- 17 days ago
planning, or consulting environment....
Overview CAES is seeking for a talented Business Development manager to develop, design, and execute business growth strategy for the Lancaster, PA operations within Mission Systems division of...
Business Development Manager (Wireless)
- Annville, PA (24 miles from Lancaster, PA)
- 30+ days ago
- Annville, PA (24 miles from Lancaster, PA)
- 30+ days ago
We are seeking a Business Development Manager to drive wireless solutions within our broadband business! As a Business Development Manager, you will manage research, analyze, and develop new...
Remote Work- Hummelstown, PA (24 miles from Lancaster, PA)
- 45+ days ago
- Hummelstown, PA (24 miles from Lancaster, PA)
- 45+ days ago
Technology Product Manager Location 8170 Adams Drive, Hummelstown, PA, 17036, United States Job Category Information Technology, Technology Product Manager Industry Traffic Control Employee Type...
. - Knowledge of market research, marketing strategy, and new product development....
Director, Product Management - Remote
- Middletown, PA (22 miles from Lancaster, PA)
- 45+ days ago
- Middletown, PA (22 miles from Lancaster, PA)
- 45+ days ago
At TE, you will unleash your potential working with people from diverse backgrounds and industries to create a safer, sustainable and more connected world. Job Overview TE Connectivitys Product...
Remote WorkDemographic Data for Lancaster, PA
Moving to Lancaster, PA? Find some basic demographic data about Lancaster, PA below.
Marketing Program Manager Online Courses and Training Opportunities
Title Synonyms
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Salary for Marketing Program Manager Jobs in Lancaster, PA
Highest Education Level
Marketing Program Managers in Lancaster, PA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Program Manager position
- Prioritizing
- Marketing Campaigns
- Marketing Strategies
- Marketing Communications
- Product Planning
- Product Positioning
- Demand Generation
- Go-to-Market Strategy
- Product Marketing
- Integrated Marketing
- Value Proposition Development
- Product Roadmap Development
- Voice of the Customer
- Customer Insight
- Sales Enablement
- Segmentation
- Go To Market
- Content Strategy
- Pricing Strategies
- Brand Marketing
- Strategic Marketing
- Product Strategy
- ROI Analysis
- Marketing & Sales
- Market Planning
- Product Lifecycle Management
- Competitive Analysis
- Revenue Growth
- Product Launch
- Trade Shows
- Market Research
- Lead Generation
- Product Management
- Media
- Sales & Marketing
- Business to Business Sales
- Product Development
- Customer Satisfaction
- Strategy Development
- Engineering
- Business Development
- Salesforce
- Customer Relationship Management
- Driving
- Negotiation
- Presentation
- Events
- Collaboration
- Reporting
- Bachelor's Degree
- Budgets
- Sales
- Project Management
- Problem Solving
- Microsoft Office
- Microsoft Excel
- Staff Supervision
- Organization
- Customer Service
- Research Skills
- Scheduling
- Leadership
- Communication Skills
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