Marketing Associate Jobs in Grand Rapids, MI
A Marketing Associate is an integral part of the marketing industry, responsible for developing, executing, and managing marketing strategies to drive brand awareness, generate leads, and ultimately increase sales. They are tasked with conducting market research to identify target audiences, analyzing competitors, and staying up-to-date with industry trends to make informed decisions about marketing campaigns. Their role often involves working closely with other marketing professionals, sales teams, and creative departments to produce compelling marketing materials, such as advertisements, social media posts, and email campaigns. Marketing Specialists/Representatives/Associates also track the performance of these campaigns, using various analytical tools to measure success and identify areas for improvement.
To be effective in their role, Marketing Associates should possess strong analytical, communication, and project management skills, as well as creativity and adaptability to respond to changing market conditions. A bachelor's degree in marketing, communications, or a related field is typically required, and additional certifications, such as Google Analytics, Facebook Blueprint, or HubSpot Inbound Marketing, are valuable assets that can set candidates apart. Prior to becoming a Marketing Associate, individuals may gain experience in various entry-level marketing and sales roles, such as Marketing Coordinator, Social Media Coordinator, or Sales Representative. As they progress in their careers, Marketing Associates may transition into more specialized roles, such as Digital Marketing Specialist, Brand Manager, or Content Strategist.
Serves in a consulting role with key clients, translating business objectives into communications and marketing strategies, providing counsel and guidance....
Digital Marketing Specialist Location: Grand Rapids Department: 71200 - Web Content Advertised Salary: $45,000-$48,000. Salary commensurate with education, experiences, and other requirements....
Video Marketing Specialist Video Marketing Specialist (M/F/D)* TGW is currently seeking a highly skilled and creative Video Marketing Specialist for its sales team. In this role you will work in...
Tel Sales Market Development Representative - Michigan
- Grand Rapids, MI
- 5 days ago
- Grand Rapids, MI
- 5 days ago
Sazerac Company Overview Build your career at Sazerac! With almost 400 years of rich history, Sazerac Company has thrived as an independent, American family-owned company with operations in the...
Remote WorkDirect Marketing Associate - Greater Michigan
- Kentwood, MI (6 miles from Grand Rapids, MI)
- 7 days ago
- Kentwood, MI (6 miles from Grand Rapids, MI)
- 7 days ago
We are looking for a Direct Marketing Associate in the Greater Michigan and Grand Rapids area!...
Retail and Event Marketing Promoter - Greater Michigan, Grand Rapids
- Kentwood, MI (6 miles from Grand Rapids, MI)
- 7 days ago
- Kentwood, MI (6 miles from Grand Rapids, MI)
- 7 days ago
Job Name: Retail and Event Marketing Promoter - Greater Michigan, Grand Rapids General information Location:, MI Date: 04-Sep-2025 Company: Renewal by Andersen Posting City: Kentwood, MI Ref #:...
Direct Marketing Associate - Grand Rapids
- Kentwood, MI (6 miles from Grand Rapids, MI)
- 7 days ago
- Kentwood, MI (6 miles from Grand Rapids, MI)
- 7 days ago
We are looking for a Direct Marketing Associate in the Greater Michigan and Grand Rapids area!...
Retail and Event Marketing Promoter - Allendale, MI
- Allendale, MI (13 miles from Grand Rapids, MI)
- 7 days ago
- Allendale, MI (13 miles from Grand Rapids, MI)
- 7 days ago
Are you outgoing? Do you love helping people? Were looking for talented marketers to join the Retail & Event Marketing Team at Renewal by Andersen, the #1 Window and Door Manufacturer in the...
Abercrombie & Fitch - Brand Representative, Woodland (MI)
- Caledonia, MI (13 miles from Grand Rapids, MI)
- 11 days ago
- Caledonia, MI (13 miles from Grand Rapids, MI)
- 11 days ago
Company DescriptionAbercrombie & Fitch Co. is a global, digitally led omnichannel specialty retailer of apparel and accessories catering to kids through millennials with assortments curated for...
You have a strong knowledge of SaaS business models, customer journeys, and demand generation tactics (preferred). Why Join Cavallo?...
Sr. Digital Marketing Specialist
- Rockford, MI (14 miles from Grand Rapids, MI)
- 15 days ago
- Rockford, MI (14 miles from Grand Rapids, MI)
- 15 days ago
Current employees, please apply in Workday. The Work Group at Wolverine Worldwide includes market-leading brands Wolverine Boots and Apparel, Cat Footwear, Merrell Work and Tactical, Bates, Harley...
Brand Representative (Sales Associate), Woodland Mall (Kentwood, MI)
- Kentwood, MI (6 miles from Grand Rapids, MI)
- 15 days ago
- Kentwood, MI (6 miles from Grand Rapids, MI)
- 15 days ago
Who Are We? Stand Out For Good, Inc. is a rapidly growing womens fashion company with 5 unique brands, in 130+ locations, across 38 states. Our stores feel like a sanctuary - a place of beauty...
Hollister Co. - Brand Representative, Woodland (MI)
- Grand Rapids, MI
- 22 days ago
- Grand Rapids, MI
- 22 days ago
Company Description Abercrombie & Fitch Co. (NYSE: ANF) is a leading, global specialty retailer of apparel and accessories for men, women and kids through five renowned brands. The iconic...
Hollister Co. - Brand Representative, Rivertown Crossings
- Grandville, MI (8 miles from Grand Rapids, MI)
- 22 days ago
- Grandville, MI (8 miles from Grand Rapids, MI)
- 22 days ago
Company DescriptionAbercrombie & Fitch Co. is a global, digitally led omnichannel specialty retailer of apparel and accessories catering to kids through millennials with assortments curated for...
Trade Marketing Representative (Grand Rapids, MI)
- Grand Rapids, MI
- 30+ days ago
- Grand Rapids, MI
- 30+ days ago
At JTI we celebrate differences, and everyone truly belongs. 46,000 people from all over the world are continuously building their unique success story with us. 83% of employees feel happy working...
Demographic Data for Grand Rapids, MI
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Salary for Marketing Associate Jobs in Grand Rapids, MI
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Marketing Associates in Grand Rapids, MI offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Associate position
- Marketing Campaigns
- Marketing Strategies
- Content Marketing
- Marketing Communications
- Web Marketing
- Digital Content
- Keyword Research
- Email Campaigns
- Marketing Automation
- Google Ads
- Event Marketing
- Brand Awareness
- Marketing & Advertising
- Hootsuite
- Press Releases
- Email Marketing
- Pay per Click
- Digital Marketing
- Journalism
- Blogging
- Search Engine Optimization
- Social Media Management
- Brand Development
- Competitive Analysis
- Content Management
- Google Analytics
- Search Engine Marketing
- Copywriting
- Social Media Marketing
- Market Analysis
- Adobe InDesign
- Content Development
- HubSpot
- Ecommerce
- Media
- Adobe Creative Suite
- Canva
- Adobe
- Merchandising
- Liaison
- Customer Satisfaction
- Strategy Development
- Customer Relationship Management
- Customer Relations
- Retail
- Driving
- Writing Skills
- Verbal Communication
- Presentation
- Events
- Collaboration
- Reporting
- Bachelor's Degree
- Multitasking
- Sales
- Project Management
- Problem Solving
- Microsoft Office
- Microsoft Excel
- Time Management
- Staff Supervision
- Organization
- Customer Service
- Research Skills
- Scheduling
- Leadership
- Training and Development
- Communication Skills
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