Marketing Associate Jobs in Grand Rapids, MI
A Marketing Associate is an integral part of the marketing industry, responsible for developing, executing, and managing marketing strategies to drive brand awareness, generate leads, and ultimately increase sales. They are tasked with conducting market research to identify target audiences, analyzing competitors, and staying up-to-date with industry trends to make informed decisions about marketing campaigns. Their role often involves working closely with other marketing professionals, sales teams, and creative departments to produce compelling marketing materials, such as advertisements, social media posts, and email campaigns. Marketing Specialists/Representatives/Associates also track the performance of these campaigns, using various analytical tools to measure success and identify areas for improvement.
To be effective in their role, Marketing Associates should possess strong analytical, communication, and project management skills, as well as creativity and adaptability to respond to changing market conditions. A bachelor's degree in marketing, communications, or a related field is typically required, and additional certifications, such as Google Analytics, Facebook Blueprint, or HubSpot Inbound Marketing, are valuable assets that can set candidates apart. Prior to becoming a Marketing Associate, individuals may gain experience in various entry-level marketing and sales roles, such as Marketing Coordinator, Social Media Coordinator, or Sales Representative. As they progress in their careers, Marketing Associates may transition into more specialized roles, such as Digital Marketing Specialist, Brand Manager, or Content Strategist.
Marketing and Communications Intern
- Wyoming, MI (8 miles from Grand Rapids, MI)
- 2 days ago
- Wyoming, MI (8 miles from Grand Rapids, MI)
- 2 days ago
Marketing and Communications Paid Intern Part-Time Flexible schedule Hours to be determined with candidate About Us : As Michigan's third-largest and most comprehensive education service provider...
The Digital Content Producer is responsible for crafting local news stories for woodtv.com (everything from quick-hit local stories to breaking news and enterprise reports), packaging broadcast...
Fox Motors has a Brand Specialist opening in Grand Rapids, MI at Fox Audi Grand Rapids. You would contribute to our overall vision, "Working together moving people throughout life," by developing...
Associate Marketing Specialist for B2B Product Marketing
- Grand Rapids, MI
- 8 days ago
- Grand Rapids, MI
- 8 days ago
Priority Health is seeking an Associate Marketing Specialist for our B2B Marketing team as part of Priority Health Employer Solutions division. This individual will support the marketing team in...
The Marketing Specialist is responsible for supporting the development and execution of marketing strategies to promote non-credit and grant-funded programs within the School of Workforce Training....
- Wyoming, MI (8 miles from Grand Rapids, MI)
- 14 days ago
- Wyoming, MI (8 miles from Grand Rapids, MI)
- 14 days ago
Welcome to Gordon Food Service! We are excited that you are thinking about opportunities with us, and we have an amazing story to share. See below for a quick glance of who we are and the impact...
Overview Responsible for assisting in the implementation and execution of the marketing plan for both new and existing products on our Deep Cleaning Consumables marketing team. The individual in...
The Digital Content Producer is responsible for crafting local news stories for woodtv.com (everything from quick-hit local stories to breaking news and enterprise reports), packaging broadcast...
Market Development Representative - On Premise - Grand Rapids, MI
- Grand Rapids, MI
- 23 days ago
- Grand Rapids, MI
- 23 days ago
Sazerac Company Overview Build your career at Sazerac! With almost 400 years of rich history, Sazerac Company has thrived as an independent, American family-owned company with operations in the...
- Rockford, MI (14 miles from Grand Rapids, MI)
- 30+ days ago
- Rockford, MI (14 miles from Grand Rapids, MI)
- 30+ days ago
With Project Bootstrap, we champion and support those in skilled trades careers through donations, marketing campaigns and ambassador programs....
Commercial Lines New Business Marketing Specialist for Sales
- Grand Rapids, MI
- 30+ days ago
- Grand Rapids, MI
- 30+ days ago
Built on meritocracy, our unique company culture rewards self-starters and those who are committed to doing what is best for our customers. Brown & Brown is Seeking a Commercial Lines New Business...
Hollister Co. - Brand Representative, Rivertown Crossings
- Grandville, MI (8 miles from Grand Rapids, MI)
- 90+ days ago
- Grandville, MI (8 miles from Grand Rapids, MI)
- 90+ days ago
Company Description Abercrombie & Fitch Co. (NYSE: ANF) is a leading, global specialty retailer of apparel and accessories for men, women and kids through five renowned brands. The iconic...
Abercrombie & Fitch - Brand Representative, Woodland (MI)
- Grand Rapids, MI
- 90+ days ago
- Grand Rapids, MI
- 90+ days ago
Company Description Abercrombie & Fitch returns to Grand Rapids! Join our team and be a part of a NEW STORE opening at Woodland Mall! Abercrombie & Fitch Co. (NYSE: ANF) is a leading, global...
Hollister Co. - Brand Representative, Woodland (MI)
- Grand Rapids, MI
- 90+ days ago
- Grand Rapids, MI
- 90+ days ago
Company Description Abercrombie & Fitch Co. (NYSE: ANF) is a leading, global specialty retailer of apparel and accessories for men, women and kids through five renowned brands. The iconic...
Demographic Data for Grand Rapids, MI
Moving to Grand Rapids, MI? Find some basic demographic data about Grand Rapids, MI below.
Marketing Associate Online Courses and Training Opportunities
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Salary for Marketing Associate Jobs in Grand Rapids, MI
Highest Education Level
Marketing Associates in Grand Rapids, MI offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Associate position
- Multitasking
- Policy Development
- Closing
- Flexibility
- Collateral Development
- Marketing Campaigns
- Content Marketing
- Marketing Strategies
- Marketing Communications
- Digital Content
- Keyword Research
- Email Campaigns
- Marketing Automation
- Google Ads
- AP Stylebook
- Segmentation
- Brand Awareness
- Hootsuite
- Brand Marketing
- Email Marketing
- Media Relations
- Press Releases
- Digital Marketing
- Search Engine Optimization
- Competitive Analysis
- Social Media Management
- Journalism
- Google Analytics
- WordPress
- Market Analysis
- Copywriting
- Social Media Marketing
- Content Development
- Social Media Strategy
- HubSpot
- Ecommerce
- Branding
- Media
- Canva
- Adobe Creative Suite
- Adobe
- Merchandising
- Public Relations
- Liaison
- Strategy Development
- Customer Satisfaction
- Customer Relationship Management
- Business Development
- Writing Skills
- Retail
- Driving
- Presentation
- Events
- Collaboration
- Bachelor's Degree
- Reporting
- Sales
- Project Management
- Microsoft Office
- Microsoft Excel
- Problem Solving
- Research Skills
- Time Management
- Staff Supervision
- Organization
- Customer Service
- Scheduling
- Leadership
- Training and Development
- Communication Skills
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