Marketing Specialist Jobs in Reading, PA
A Marketing Specialist is a professional who designs and implements marketing strategies for a company, increasing its visibility and profitability. They study market trends, consumer behavior, competitors, and all aspects of marketing, then apply this information to create strategies that increase customer engagement and drive sales. They may also be involved in developing pricing strategies, identifying marketing opportunities, and tracking the effectiveness of marketing campaigns. These professionals work closely with other team members, such as the sales team, public relations personnel, and product developers.
Key skills for a Marketing Specialist include exceptional communication, creativity, analytical thinking, project management, and digital marketing skills. Knowledge of marketing software and online applications like CRM tools, online analytics, and Google Adwords is often required. While a bachelor's degree in marketing or a related field is typically needed, certifications such as a Certified Professional Marketer (CPM), Certified Marketing Management Professional (CMMP), or a Digital Marketing Certification can give candidates an edge. Prior roles that can lead to becoming a Marketing Specialist may include Marketing Coordinator, Marketing Assistant, or Sales Representative.
Marketing Specialist The Marketing Specialist will work with the Product Marketing Manager to develop, establish, and maintain marketing strategies to meet product line and organizational objectives...
Hollister Co. - Brand Representative, Berkshire
- Wyomissing, PA (2 miles from Reading, PA)
- 22 days ago
- Wyomissing, PA (2 miles from Reading, PA)
- 22 days ago
Company DescriptionAbercrombie & Fitch Co. is a global, digitally led omnichannel specialty retailer of apparel and accessories catering to kids through millennials with assortments curated for...
Business Development Representative
- Lititz, PA (22 miles from Reading, PA)
- 28 days ago
- Lititz, PA (22 miles from Reading, PA)
- 28 days ago
A leading regional provider of commercial HVAC, plumbing, and electrical services is seeking an experienced Business Development Representative to join their Commercial Sales Group in the Lititz,...
Business Development Representative
- Kimberton, PA (24 miles from Reading, PA)
- 30+ days ago
- Kimberton, PA (24 miles from Reading, PA)
- 30+ days ago
Through strong communication skills and an understanding of the CWT portfolio, the ideal candidate will expand the reach of marketing campaigns to support a seamless customer experience....
Job Title: Marketing Specialist Location: Reading, PA Pay Range:$ 30/hr What's the Job? Implement and execute marketing strategies focusing on email and social media activities....
Demographic Data for Reading, PA
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Salary for Marketing Specialist Jobs in Reading, PA
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Marketing Specialists in Reading, PA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Specialist position
- Marketing Campaigns
- Marketing Strategies
- Content Marketing
- Marketing Communications
- Web Marketing
- Digital Content
- Keyword Research
- Email Campaigns
- Marketing Automation
- Google Ads
- Event Marketing
- Brand Awareness
- Marketing & Advertising
- Press Releases
- Email Marketing
- Pay per Click
- Digital Marketing
- Journalism
- Blogging
- Search Engine Optimization
- Social Media Management
- Brand Development
- Competitive Analysis
- Content Management
- Google Analytics
- Search Engine Marketing
- Copywriting
- Social Media Marketing
- Market Analysis
- Adobe InDesign
- Content Development
- HubSpot
- Ecommerce
- Media
- Adobe Creative Suite
- Canva
- Adobe
- Merchandising
- Liaison
- Public Relations
- Customer Satisfaction
- Strategy Development
- Customer Relationship Management
- Customer Relations
- Retail
- Driving
- Writing Skills
- Verbal Communication
- Presentation
- Events
- Collaboration
- Reporting
- Bachelor's Degree
- Multitasking
- Sales
- Project Management
- Problem Solving
- Microsoft Office
- Microsoft Excel
- Time Management
- Staff Supervision
- Organization
- Customer Service
- Research Skills
- Scheduling
- Leadership
- Training and Development
- Communication Skills
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Here are some other career titles that require similar skills
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