Marketing Specialist Jobs in New Castle, PA
A Marketing Specialist is a professional who designs and implements marketing strategies for a company, increasing its visibility and profitability. They study market trends, consumer behavior, competitors, and all aspects of marketing, then apply this information to create strategies that increase customer engagement and drive sales. They may also be involved in developing pricing strategies, identifying marketing opportunities, and tracking the effectiveness of marketing campaigns. These professionals work closely with other team members, such as the sales team, public relations personnel, and product developers.
Key skills for a Marketing Specialist include exceptional communication, creativity, analytical thinking, project management, and digital marketing skills. Knowledge of marketing software and online applications like CRM tools, online analytics, and Google Adwords is often required. While a bachelor's degree in marketing or a related field is typically needed, certifications such as a Certified Professional Marketer (CPM), Certified Marketing Management Professional (CMMP), or a Digital Marketing Certification can give candidates an edge. Prior roles that can lead to becoming a Marketing Specialist may include Marketing Coordinator, Marketing Assistant, or Sales Representative.
Direct Marketing Associate - Cranberry
- Cranberry Township, PA (20 miles from New Castle, PA)
- 7 days ago
- Cranberry Township, PA (20 miles from New Castle, PA)
- 7 days ago
Job Name: Direct Marketing Associate - Cranberry General information Location:, PA Date: 04-Sep-2025 Company: Renewal by Andersen Posting City: Cranberry Township, PA Ref #: 7564 State: PA...
Retail and Event Marketing Promoter - Cranberry
- Cranberry Township, PA (20 miles from New Castle, PA)
- 7 days ago
- Cranberry Township, PA (20 miles from New Castle, PA)
- 7 days ago
Job Name: Retail and Event Marketing Promoter - Cranberry General information Location:, PA Date: 04-Sep-2025 Company: Renewal by Andersen Posting City: Cranberry Township, PA Ref #: 7639 Job...
Principal Marketing Specialist
- Warrendale, PA (23 miles from New Castle, PA)
- 7 days ago
- Warrendale, PA (23 miles from New Castle, PA)
- 7 days ago
Proven experience in developing and executing successful marketing strategies and campaigns....
Hollister Co. - Brand Representative, Southern Park
- Poland, OH (16 miles from New Castle, PA)
- 11 days ago
- Poland, OH (16 miles from New Castle, PA)
- 11 days ago
Company DescriptionAbercrombie & Fitch Co. is a global, digitally led omnichannel specialty retailer of apparel and accessories catering to kids through millennials with assortments curated for...
campaigns and collateral development Digital B2B marketing communications experience within the scientific tools, medical device, or comparable high technology industry....
- Columbiana, OH (20 miles from New Castle, PA)
- 45+ days ago
- Columbiana, OH (20 miles from New Castle, PA)
- 45+ days ago
Overview We are currently looking for a Customer Relations Specialist to play a pivotal role in helping to support excellent customer service, customer retention and new customer acquisition. As a...
Demonstrated project management experience preferred Demonstrated marketing campaign/project experience preferred Skills and Abilities Possess creative vision to develop marketing and communication...
Vehicle Marketing Specialist (Youngstown, OH)
- Youngstown, OH (20 miles from New Castle, PA)
- 30+ days ago
- Youngstown, OH (20 miles from New Castle, PA)
- 30+ days ago
The Vehicle Marketing Specialist is a unique position that blends photography and customer service at automotive dealerships that have contracted with AutoUpLink Tech to create photos, video, spins...
Demographic Data for New Castle, PA
Moving to New Castle, PA? Find some basic demographic data about New Castle, PA below.
Marketing Specialist Online Courses and Training Opportunities
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Salary for Marketing Specialist Jobs in New Castle, PA
Highest Education Level
Marketing Specialists in New Castle, PA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Specialist position
- Marketing Campaigns
- Marketing Strategies
- Content Marketing
- Marketing Communications
- Web Marketing
- Digital Content
- Keyword Research
- Email Campaigns
- Marketing Automation
- Google Ads
- Event Marketing
- Brand Awareness
- Marketing & Advertising
- Press Releases
- Email Marketing
- Pay per Click
- Digital Marketing
- Journalism
- Blogging
- Search Engine Optimization
- Social Media Management
- Brand Development
- Competitive Analysis
- Content Management
- Google Analytics
- Search Engine Marketing
- Copywriting
- Social Media Marketing
- Market Analysis
- Adobe InDesign
- Content Development
- HubSpot
- Ecommerce
- Media
- Adobe Creative Suite
- Canva
- Adobe
- Merchandising
- Liaison
- Public Relations
- Customer Satisfaction
- Strategy Development
- Customer Relationship Management
- Customer Relations
- Retail
- Driving
- Writing Skills
- Verbal Communication
- Presentation
- Events
- Collaboration
- Reporting
- Bachelor's Degree
- Multitasking
- Sales
- Project Management
- Problem Solving
- Microsoft Office
- Microsoft Excel
- Time Management
- Staff Supervision
- Organization
- Customer Service
- Research Skills
- Scheduling
- Leadership
- Training and Development
- Communication Skills
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Here are some other career titles that require similar skills
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