Marketing Specialist Jobs in Kalamazoo, MI
A Marketing Specialist is a professional who designs and implements marketing strategies for a company, increasing its visibility and profitability. They study market trends, consumer behavior, competitors, and all aspects of marketing, then apply this information to create strategies that increase customer engagement and drive sales. They may also be involved in developing pricing strategies, identifying marketing opportunities, and tracking the effectiveness of marketing campaigns. These professionals work closely with other team members, such as the sales team, public relations personnel, and product developers.
Key skills for a Marketing Specialist include exceptional communication, creativity, analytical thinking, project management, and digital marketing skills. Knowledge of marketing software and online applications like CRM tools, online analytics, and Google Adwords is often required. While a bachelor's degree in marketing or a related field is typically needed, certifications such as a Certified Professional Marketer (CPM), Certified Marketing Management Professional (CMMP), or a Digital Marketing Certification can give candidates an edge. Prior roles that can lead to becoming a Marketing Specialist may include Marketing Coordinator, Marketing Assistant, or Sales Representative.
Marketing Associate - MedSurg Surfaces
- Portage, MI (5 miles from Kalamazoo, MI)
- 2 days ago
- Portage, MI (5 miles from Kalamazoo, MI)
- 2 days ago
Work Flexibility: Hybrid As a Marketing Associate on Strykers Acute Care team, you will help lead the innovation and enhancement of the overall experience for both patients and caregivers in the...
Marketing Associate, CMF Sales Enablement
- Portage, MI (5 miles from Kalamazoo, MI)
- 9 days ago
- Portage, MI (5 miles from Kalamazoo, MI)
- 9 days ago
Work Flexibility: Hybrid As a Stryker CMF Sales Enablement Marketing Associate, you will help elevate the performance of our sales force by developing impactful training resources, strategic sales...
SurgiCount Marketing Associate
- Portage, MI (5 miles from Kalamazoo, MI)
- 15 days ago
- Portage, MI (5 miles from Kalamazoo, MI)
- 15 days ago
strategies....
- Portage, MI (5 miles from Kalamazoo, MI)
- 15 days ago
- Portage, MI (5 miles from Kalamazoo, MI)
- 15 days ago
Work Flexibility: Onsite As a Downstream Marketing Associate on Stryker's ENT team, you will be at the forefront of innovation. In this role, youll help develop impactful sales tools and...
BUILD A BETTER CAREER WITH MSC Serving customers and our community starts with the best people doing their best work. That is precisely what we have created at MSC Industrial Supply Co. We are a...
- Portage, MI (5 miles from Kalamazoo, MI)
- 26 days ago
- Portage, MI (5 miles from Kalamazoo, MI)
- 26 days ago
The Senior Marketing Specialist collaborates with cross-functional teams to implement marketing campaigns, track performance metrics, and contribute to the overall success of marketing strategies....
- Portage, MI (5 miles from Kalamazoo, MI)
- 29 days ago
- Portage, MI (5 miles from Kalamazoo, MI)
- 29 days ago
Duties/Responsibilities: Develop and manage multi-channel marketing campaigns, including digital, email, and in-branch promotions....
Marketing Associate, Orthopaedic Instruments
- Portage, MI (5 miles from Kalamazoo, MI)
- 30+ days ago
- Portage, MI (5 miles from Kalamazoo, MI)
- 30+ days ago
Work Flexibility: Onsite As a Marketing Associate on Strykers Orthopaedic Instruments team, you will be responsible for OIs power tools and cutting accessories portfolio. In this role, youll...
- Portage, MI (5 miles from Kalamazoo, MI)
- 30+ days ago
- Portage, MI (5 miles from Kalamazoo, MI)
- 30+ days ago
Work Flexibility: Hybrid or Onsite As a Marketing Associate on Stryker's Neurosurgical team, you will help drive the brand implementation and sales support for NICO products. This role is based...
WWMT/ARC/WWMT.COM is looking for a Marketing Associate who will serve as a dedicated marketing, data, and content powerhouse across the station's Sales and Solutions teams. From time to time, the...
Demographic Data for Kalamazoo, MI
Moving to Kalamazoo, MI? Find some basic demographic data about Kalamazoo, MI below.
Marketing Specialist Online Courses and Training Opportunities
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Salary for Marketing Specialist Jobs in Kalamazoo, MI
Highest Education Level
Marketing Specialists in Kalamazoo, MI offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Specialist position
- Multitasking
- Policy Development
- Closing
- Flexibility
- Collateral Development
- Marketing Campaigns
- Content Marketing
- Marketing Strategies
- Marketing Communications
- Digital Content
- Email Campaigns
- Marketing Automation
- Google Ads
- AP Stylebook
- Segmentation
- Brand Awareness
- Hootsuite
- Brand Marketing
- Email Marketing
- Media Relations
- Press Releases
- Digital Marketing
- Search Engine Optimization
- Competitive Analysis
- Social Media Management
- Journalism
- Content Management
- Google Analytics
- WordPress
- Market Analysis
- Copywriting
- Social Media Marketing
- Content Development
- Social Media Strategy
- HubSpot
- Ecommerce
- Branding
- Media
- Canva
- Adobe Creative Suite
- Adobe
- Merchandising
- Public Relations
- Liaison
- Strategy Development
- Customer Satisfaction
- Customer Relationship Management
- Business Development
- Writing Skills
- Retail
- Driving
- Presentation
- Events
- Collaboration
- Bachelor's Degree
- Reporting
- Sales
- Project Management
- Microsoft Office
- Microsoft Excel
- Problem Solving
- Research Skills
- Time Management
- Staff Supervision
- Organization
- Customer Service
- Scheduling
- Leadership
- Training and Development
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
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