Marketing Specialist Jobs in Des Moines, IA

A Marketing Specialist is a professional who designs and implements marketing strategies for a company, increasing its visibility and profitability. They study market trends, consumer behavior, competitors, and all aspects of marketing, then apply this information to create strategies that increase customer engagement and drive sales. They may also be involved in developing pricing strategies, identifying marketing opportunities, and tracking the effectiveness of marketing campaigns. These professionals work closely with other team members, such as the sales team, public relations personnel, and product developers.

Key skills for a Marketing Specialist include exceptional communication, creativity, analytical thinking, project management, and digital marketing skills. Knowledge of marketing software and online applications like CRM tools, online analytics, and Google Adwords is often required. While a bachelor's degree in marketing or a related field is typically needed, certifications such as a Certified Professional Marketer (CPM), Certified Marketing Management Professional (CMMP), or a Digital Marketing Certification can give candidates an edge. Prior roles that can lead to becoming a Marketing Specialist may include Marketing Coordinator, Marketing Assistant, or Sales Representative.

1-15 of 16 Jobs

Content Design and Marketing Specialist

  • Des Moines, IA
  • 23 hours ago
  • Des Moines, IA
  • 23 hours ago

Content Design and Marketing Specialist Des Moines University in Des Moines, IA Apply Now Type: Full-Time Salary: salary of $60,400 Posted: 04/14/2025 Category: Communications, Marketing, and Public...

Product Marketing Specialist (Contractor)

  • Des Moines, IA
  • 1 day ago
  • Des Moines, IA
  • 1 day ago

campaigns Develop go-to-market plans by working across MarComm, Demand Generation, and Enrollment Ops Work with internal Creative / Dev Teams to create emails, landing pages, lead capture forms and...

Clinical Marketing Liaison

  • Norwalk, IA (11 miles from Des Moines, IA)
  • 1 day ago
  • Norwalk, IA (11 miles from Des Moines, IA)
  • 1 day ago

Must have active State Professional License Clinical Rehab Liaison Career Opportunity Appreciated for your Clinical Rehab Liaison Skills - Clinical License Required Ever heard of a clinical rehab...

Marketing Specialist II - Des Moines, IA - Remote

  • Des Moines, IA
  • 7 days ago
  • Des Moines, IA
  • 7 days ago

At UnitedHealthcare, we’re simplifying the health care experience, creating healthier communities and removing barriers to quality care. The work you do here impacts the lives of millions of...

Remote Work

Spanish International Digital Marketing Specialist

  • Des Moines, IA
  • 8 days ago
  • Des Moines, IA
  • 8 days ago

You love executing digital marketing campaigns and seeing your website rise in the SERPs....

Full-Time Brand Representative

  • West Des Moines, IA (12 miles from Des Moines, IA)
  • 8 days ago
  • West Des Moines, IA (12 miles from Des Moines, IA)
  • 8 days ago

Who Are We? Altard State is a rapidly growing womens fashion brand with 130+ locations in 40 states. It feels like a sanctuary - a place of beauty from the inside out. From welcoming experiences...

Marketing & Communications Intern

  • Des Moines, IA
  • 8 days ago
  • Des Moines, IA
  • 8 days ago

Ruan is now hiring a Marketing & Communications Intern for Summer 2025. This is a full-time position that will work a mix of on-site at our downtown Des Moines campus and remote. The purpose of...

Brand Representative

  • West Des Moines, IA (12 miles from Des Moines, IA)
  • 10 days ago
  • West Des Moines, IA (12 miles from Des Moines, IA)
  • 10 days ago

Who Are We? Stand Out For Good, Inc. is a rapidly growing womens fashion company with 5 unique brands, in 130+ locations, across 38 states. Our stores feel like a sanctuary - a place of beauty...

Hollister Co. - Brand Representative, Jordan Creek

  • Waukee, IA (13 miles from Des Moines, IA)
  • 11 days ago
  • Waukee, IA (13 miles from Des Moines, IA)
  • 11 days ago

Company DescriptionAbercrombie & Fitch Co. is a global, digitally led omnichannel specialty retailer of apparel and accessories catering to kids through millennials with assortments curated for...

Content Design and Marketing Specialist Des Moines University

  • West Des Moines, IA (12 miles from Des Moines, IA)
  • 11 days ago
  • West Des Moines, IA (12 miles from Des Moines, IA)
  • 11 days ago

Join Us at DMU and Help Shape the Future of Medicine and Health Sciences At Des Moines University Medicine and Health Sciences, you'll have the opportunity to make a meaningful impact through the...

Communications & Social Media Specialist

  • West Des Moines, IA (12 miles from Des Moines, IA)
  • 16 days ago
  • West Des Moines, IA (12 miles from Des Moines, IA)
  • 16 days ago

Manage social media influencer marketing campaigns, including: Identify opportunities for client influencer marketing partnerships. Research influencer options and present to the client....

Digital Marketing Specialist Intern

  • Des Moines, IA
  • 19 days ago
  • Des Moines, IA
  • 19 days ago

TMC is currently seeking a Digital Marketing Specialist Intern to support Public Relations and Marketing operations....

Abercrombie & Fitch - Brand Representative, Jordan Creek

  • West Des Moines, IA (12 miles from Des Moines, IA)
  • 27 days ago
  • West Des Moines, IA (12 miles from Des Moines, IA)
  • 27 days ago

Company DescriptionAbercrombie & Fitch Co. is a global, digitally led omnichannel specialty retailer of apparel and accessories catering to kids through millennials with assortments curated for...

Business Development Representative

  • Des Moines, IA
  • 30+ days ago
  • Des Moines, IA
  • 30+ days ago

Business Development Representative LeadVenture is looking for a Business Development Representative to join our team! Are you an initiative-taking and entrepreneurial individual who thrives at...

Marketing Specialist

  • Des Moines, IA
  • 45+ days ago
  • Des Moines, IA
  • 45+ days ago

What we’re looking for: SHAZAM is looking for a Marketing Specialist to join our marketing and communications team....

Demographic Data for Des Moines, IA

Moving to Des Moines, IA? Find some basic demographic data about Des Moines, IA below.


Local
National
221,891
5,491
Large

Marketing Specialist Online Courses and Training Opportunities

iHireMarketing curates thousands of courses in order to recommend the best ones to help further your career. If you register for a course using the links on our site, we may receive a small commission.
Paediatric Dentistry for Non-Specialists
This course aims to provide you with the practical advice and guidance you need to treat childrens dental issues and emergencies, achieving excellent results. Apart from various treatment options,...
Green Marketing y Marketing Experiencial
Desarrolla las bases del Green Marketing y Experiencial y se un experto, incorporando la sustentabilidad medioambiental y la estimulacion del consumidor mediante los sentidos, utilizando...
Specialist Certificate in Marketing Psychology
The Specialist Certificate in Marketing Psychology course is our introductory training program to equip you with the necessary knowledge and skills to apply marketing strategies and consumer...

Title Synonyms

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Salary for Marketing Specialist Jobs in Des Moines, IA

Estimated salary range based on data from US Bureau of Labor Statistics (BLS) and iHireMarketing research efforts.

Highest Education Level

Marketing Specialists in Des Moines, IA offer the following education background
Bachelor's Degree
64.6%
Master's Degree
22.3%
Associate's Degree
4.4%
High School or GED
4.3%
Vocational Degree or Certification
2.4%
Doctorate Degree
1.2%
Some College
0.5%
Some High School
0.3%

Average Work Experience
Here's a breakdown of the number of years' experience offered by Marketing Specialists in Des Moines, IA
4-6 years
34.8%
2-4 years
26.1%
1-2 years
17.4%
Less than 1 year
13.0%
None
8.7%


Other Career Titles

Here are some other career titles that require similar skills



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