Marketing Specialist Jobs in Connecticut
A Marketing Specialist is a professional who designs and implements marketing strategies for a company, increasing its visibility and profitability. They study market trends, consumer behavior, competitors, and all aspects of marketing, then apply this information to create strategies that increase customer engagement and drive sales. They may also be involved in developing pricing strategies, identifying marketing opportunities, and tracking the effectiveness of marketing campaigns. These professionals work closely with other team members, such as the sales team, public relations personnel, and product developers.
Key skills for a Marketing Specialist include exceptional communication, creativity, analytical thinking, project management, and digital marketing skills. Knowledge of marketing software and online applications like CRM tools, online analytics, and Google Adwords is often required. While a bachelor's degree in marketing or a related field is typically needed, certifications such as a Certified Professional Marketer (CPM), Certified Marketing Management Professional (CMMP), or a Digital Marketing Certification can give candidates an edge. Prior roles that can lead to becoming a Marketing Specialist may include Marketing Coordinator, Marketing Assistant, or Sales Representative.

- DESIGN WITHIN REACH
- Stamford, CT
- 19 hours ago
- DESIGN WITHIN REACH
- Stamford, CT
- 19 hours ago
What you'll do: Develop and execute a comprehensive direct mail marketing strategy in partnership with internal teams and external agencies to drive customer acquisition, retention, and reactivation...

- DESIGN WITHIN REACH
- Stamford, CT
- 6 days ago
- DESIGN WITHIN REACH
- Stamford, CT
- 6 days ago
Strategize marketing campaigns and messaging to drive results. Review all creative for accuracy....
Market Development Representative - Connecticut - Eastern, On/Off Premise
- Norwich, CT
- 10 hours ago
- Norwich, CT
- 10 hours ago
Sazerac Company Overview Build your career at Sazerac! With almost 400 years of rich history, Sazerac Company has thrived as an independent, American family-owned company with operations in the...
Benefits Start Day 1 for Full-Time Colleagues - No Waiting Period! For more information about our benefits, see below! We are proud to be a member of the Rentokil family of companies, the global...
Job Summary: The Marketing Specialist will play a crucial role in developing and implementing marketing strategies to enhance brand awareness, drive customer engagement, and increase sales....
Insight Global Email Marketing Specialist in Stamford , Connecticut Job Description Insight Global is seeking a detail-oriented and proactive Email Marketing Analyst to join our team in Stamford, CT...
campaigns that drive: Demand generation and top-of-the-funnel brand awareness (web traffic, social media engagement, media coverage, etc.)...
Global Product Marketing Specialist, Infection Control Apparel
- Hartford, CT
- 5 days ago
- Hartford, CT
- 5 days ago
Support and launch commercial tactics such as collateral development and value propositions Take informed risk and be biased toward action....
Do you have a passion for creating and driving marketing strategies? Are you looking to develop professionally through defined career paths?...
Overview We Need Your Next-Level Service Mindset at the Best in Pests. As part of the Orkin team, you’ll be critical to helping our customers feel we’ve delivered on our promise. That means...
Summer 2025 Marketing and Communications Intern Hartford Athletic - Intern Windsor CT Marketing: Marketing 0 8 hours ago Background: Hartford Athletic is Connecticut's professional soccer team...
A track record of working collaboratively and asynchronously with content marketing, brand, and demand generation. Experience working with IT and Security practitioners is a plus....
. - Work in close collaboration with regional sales managers and field marketing specialists to define and execute on a joint prospecting strategy. - Meet and exceed monthly, quarterly and annual pipeline...
media marketing strategies, and work side by side with GPS leadership....
As a Door-to-Door Marketing Specialist - Appointment Setter, you'll head straight to a neighborhood where we're actively remodeling a home or have recently completed a project....
Demographic Data for Connecticut
Moving to Connecticut? Find some basic demographic data about Connecticut below.
Marketing Specialist Online Courses and Training Opportunities
Title Synonyms
Users interested in this job title also searched for the following job titles
Salary for Marketing Specialist Jobs in Connecticut
Highest Education Level
Marketing Specialists in Connecticut offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Specialist position
- Multitasking
- Affirmative Action
- Closing
- Flexibility
- Collateral Development
- Marketing Campaigns
- Content Marketing
- Marketing Strategies
- Marketing Communications
- Digital Content
- Email Campaigns
- Marketing Automation
- Google Ads
- AP Stylebook
- Segmentation
- Brand Awareness
- Hootsuite
- Email Marketing
- Media Relations
- Press Releases
- Digital Marketing
- Website Management
- Search Engine Optimization
- Competitive Analysis
- Social Media Management
- Journalism
- Content Management
- Google Analytics
- WordPress
- Market Analysis
- Copywriting
- Social Media Marketing
- Content Development
- Social Media Strategy
- HubSpot
- Ecommerce
- Branding
- Media
- Canva
- Adobe Creative Suite
- Adobe
- Merchandising
- Public Relations
- Liaison
- Strategy Development
- Customer Satisfaction
- Customer Relationship Management
- Business Development
- Writing Skills
- Retail
- Driving
- Presentation
- Events
- Collaboration
- Bachelor's Degree
- Reporting
- Sales
- Project Management
- Microsoft Office
- Microsoft Excel
- Problem Solving
- Research Skills
- Time Management
- Staff Supervision
- Organization
- Customer Service
- Scheduling
- Leadership
- Training and Development
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
Marketing Specialist Related Career Advice Articles

9 Marketing Jobs That You Can Perform From Home
For marketing professionals, there are plenty of opportunities to work from home. Here are some remote marketing jobs to consider in your search.
Read article »
Essential Skills for Top Marketing Professionals
Knowing which of your skills to call attention to in your resume and interviews can be a daunting task. The guide below describes top aptitudes for marketing specialists in the modern era.
Read article »
5 Marketing Certifications That Can Boost Your Career
An undergraduate or master’s degree in marketing is great, but not everyone has this advantage. Sometimes marketing professionals desire to further their education without going back to the classroom. Marketing certifications are one approach.
Read article »