Marketing Program Manager Jobs in Bethlehem, PA
A Marketing Program Manager is responsible for overseeing and coordinating all aspects of a marketing program. They play a crucial role in planning and executing marketing strategies, managing budgets, tracking marketing performance, and adjusting strategies as needed. They collaborate with different departments, such as sales and product development, to ensure that marketing goals align with the overall company objectives. They are often tasked with managing a team of marketing professionals, providing guidance, and ensuring all marketing activities adhere to the company's brand strategy.
Relevant skills and certifications for this role would include a Bachelor's degree in Marketing or a related field, strong analytical skills to evaluate marketing performance, excellent leadership skills, familiarity with various marketing platforms and technologies, and exceptional communication skills. Prior roles a person may have before becoming a Marketing Program Manager could include Marketing Coordinator, Marketing Analyst, or even a Marketing Specialist. Additionally, having a certification in digital marketing or project management can give candidates an edge.
- Easton, PA (13 miles from Bethlehem, PA)
- 3 days ago
- Easton, PA (13 miles from Bethlehem, PA)
- 3 days ago
Product Planning & Management Determine product specifications Determine the long-term strategy of the product and create product roadmap....
We're excited to invite you to apply for the Associate Brand Manager position at Just Born, Inc. As a family-owned business and the 11th largest candy manufacturer in the U.S., we've been...
- Colmar, PA (22 miles from Bethlehem, PA)
- 9 days ago
- Colmar, PA (22 miles from Bethlehem, PA)
- 9 days ago
Partner with the Training Coordinator for flawless execution of course administration, including scheduling, staffing, travel arrangements, and collateral development....
New Business Development Manager
- Allentown, PA (5 miles from Bethlehem, PA)
- 60+ days ago
- Allentown, PA (5 miles from Bethlehem, PA)
- 60+ days ago
As a New Business Development Manager, your role will be to plan, develop and identify new business opportunities to build and expand profitable sales for Ferris Commercial Mowers. You will...
Remote WorkCross-Functional Collaboration: Work closely with R&D, regulatory, sales, and marketing teams to develop strategic product plans, ensuring that all product requirements are met, and timelines are adhered...
Product Manager, Interconnection, Internet Exchange
- Washington, NJ (22 miles from Bethlehem, PA)
- 30+ days ago
- Washington, NJ (22 miles from Bethlehem, PA)
- 30+ days ago
Responsibilities Ownership of the product strategy in support of the Equinix Internet Exchange (IX) product Build knowledge of common use cases and lead magnets for IX and work with product marketing...
Remote Work- Easton, PA (13 miles from Bethlehem, PA)
- 30+ days ago
- Easton, PA (13 miles from Bethlehem, PA)
- 30+ days ago
Product Manager, Full-Time, Hybrid, Easton, PA GENERAL SUMMARY: Product Manager position provides business and marketing leadership of assigned platform business, planning and execution for full...
Business Development Manager - Enterprise Thermal (Northeast Territory)
- Allentown, PA (5 miles from Bethlehem, PA)
- 30+ days ago
- Allentown, PA (5 miles from Bethlehem, PA)
- 30+ days ago
First year potential total compensation is $200,000.00. Base: $91,000.00 to $100,000.00 depending on experience. First-year on-track earnings at 100%, including base, commission, bonus, and...
Outside Sales / Business Development Manager (Territory: Allentown, PA)
- Allentown, PA (5 miles from Bethlehem, PA)
- 60+ days ago
- Allentown, PA (5 miles from Bethlehem, PA)
- 60+ days ago
Business Development Manager (Outside Sales) - Allentown, PA If you are seeking a career with a base salary PLUS commission earning potential, you can have it all at Employbridge….where your...
Director of Product Management
- Allentown, PA (5 miles from Bethlehem, PA)
- 60+ days ago
- Allentown, PA (5 miles from Bethlehem, PA)
- 60+ days ago
Product Marketing Develop and execute go-to-market (GTM) strategies to drive product adoption and growth....
Product Marketing Develop and execute go-to-market strategies, ensuring successful product launches and sustained market adoption....
- Easton, PA (13 miles from Bethlehem, PA)
- 90+ days ago
- Easton, PA (13 miles from Bethlehem, PA)
- 90+ days ago
Considerable experience with digital marketing strategies including social media strategies and platforms as well as content and asset management systems....
FOIA Disclosure Product Manager
- Allentown, PA (5 miles from Bethlehem, PA)
- 90+ days ago
- Allentown, PA (5 miles from Bethlehem, PA)
- 90+ days ago
This position will allow candidates to demonstrate expertise in performing product management and product marketing tasks....
Rotoflow New Equipment Business Development Manager
- Bethlehem, PA
- 90+ days ago
- Bethlehem, PA
- 90+ days ago
At Air Products, our purpose is to bring people together to reimagine whats possible, collaborate and innovate solutions to the worlds most significant energy and environmental sustainability...
Senior FOIA Disclosure Product Manager
- Allentown, PA (5 miles from Bethlehem, PA)
- 90+ days ago
- Allentown, PA (5 miles from Bethlehem, PA)
- 90+ days ago
This position will allow candidates to demonstrate expertise in performing product management and product marketing tasks....
Demographic Data for Bethlehem, PA
Moving to Bethlehem, PA? Find some basic demographic data about Bethlehem, PA below.
Marketing Program Manager Online Courses and Training Opportunities
Title Synonyms
Users interested in this job title also searched for the following job titles
Salary for Marketing Program Manager Jobs in Bethlehem, PA
Highest Education Level
Marketing Program Managers in Bethlehem, PA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Program Manager position
- Prioritizing
- Marketing Campaigns
- Marketing Strategies
- Marketing Communications
- Product Planning
- Product Positioning
- Demand Generation
- Go-to-Market Strategy
- Product Marketing
- Integrated Marketing
- Value Proposition Development
- Product Roadmap Development
- Voice of the Customer
- Customer Insight
- Sales Enablement
- Segmentation
- Go To Market
- Content Strategy
- Pricing Strategies
- Brand Marketing
- Strategic Marketing
- Product Strategy
- ROI Analysis
- Marketing & Sales
- Market Planning
- Product Lifecycle Management
- Competitive Analysis
- Revenue Growth
- Product Launch
- Trade Shows
- Market Research
- Lead Generation
- Product Management
- Media
- Sales & Marketing
- Business to Business Sales
- Product Development
- Customer Satisfaction
- Strategy Development
- Engineering
- Business Development
- Salesforce
- Customer Relationship Management
- Driving
- Negotiation
- Presentation
- Events
- Collaboration
- Reporting
- Bachelor's Degree
- Budgets
- Sales
- Project Management
- Problem Solving
- Microsoft Office
- Microsoft Excel
- Staff Supervision
- Organization
- Customer Service
- Research Skills
- Scheduling
- Leadership
- Communication Skills
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