Marketing Program Manager Jobs in Massachusetts
A Marketing Program Manager is responsible for overseeing and coordinating all aspects of a marketing program. They play a crucial role in planning and executing marketing strategies, managing budgets, tracking marketing performance, and adjusting strategies as needed. They collaborate with different departments, such as sales and product development, to ensure that marketing goals align with the overall company objectives. They are often tasked with managing a team of marketing professionals, providing guidance, and ensuring all marketing activities adhere to the company's brand strategy.
Relevant skills and certifications for this role would include a Bachelor's degree in Marketing or a related field, strong analytical skills to evaluate marketing performance, excellent leadership skills, familiarity with various marketing platforms and technologies, and exceptional communication skills. Prior roles a person may have before becoming a Marketing Program Manager could include Marketing Coordinator, Marketing Analyst, or even a Marketing Specialist. Additionally, having a certification in digital marketing or project management can give candidates an edge.
Business Development Manager CPHI Americas East Coast (Office-Based)
- Boston, MA
- 2 hours ago
- Boston, MA
- 2 hours ago
Company Description Informa Markets, a division within Informa, creates global platforms for industries. We organise over 500 large-scale branded and transaction-oriented events in 14 specialist...
Senior Integrated Marketing Manager - Private Brands
- Boston, MA
- 11 hours ago
- Boston, MA
- 11 hours ago
Develop effective creative briefs and partner with in-house Creative teams to secure channel assets that deliver on marketing strategies and business goals....
The Role The Senior Marketing Program Manager plays a key role in the creative execution of marketing campaigns and deliverables by considering the goals and objectives of the program and helping identify...
Senior Integrated Marketing Manager - Equine & Exotics
- Boston, MA
- 18 hours ago
- Boston, MA
- 18 hours ago
Collaborate efficiently with category leaders, site merchandising, creative teams, studio, PR, marketing channel owners, and brand and product marketing teams....
Job Summary The role is pivotal in driving process improvement and comprehensive analysis within New Product Introduction (NPI) and portfolio management. The successful candidate will lead the...
Envision yourself at Barracuda We are seeking a motivated Senior Product Marketing Manager to join our dynamic team and lead the GTM strategy for our email security product line....
marketing experience in laser urology equipment or similar high-technology medical field Experience in working with external partners and distributors Experience liaising with medical and scientific...
Senior Upstream Product Manager - OPAL HDx Mapping Software
- Waltham, MA
- 2 days ago
- Waltham, MA
- 2 days ago
Additional Location(s): US-MN-Arden Hills; US-MA-Cambridge Diversity - Innovation - Caring - Global Collaboration - Winning Spirit - High Performance At Boston Scientific, we'll give you the...
Be visionary Teledyne Technologies Incorporated provides enabling technologies for industrial growth markets that require advanced technology and high reliability. These markets include aerospace...
marketing peers and shape, iterate, and deliver business and customer driven outcomes Develop and implement strategies to increase adoption and drive revenue growth in the market Craft messaging and...
Join Rimkus and unlock your potential with endless opportunities for growth, learning, and making a difference! Rimkus (www.rimkus.com) is a worldwide leader in Engineering and Technical...
Responsibilities: Develop and execute the overall product marketing strategy for Dynatrace AI Observability, with a focus on LLM Observability and its impact on business outcomes, aligning with the...
Remote Workstrategies, including demand generation, product marketing, and content marketing.Exceptional written and verbal communication skills, with the ability to craft compelling narratives for technical...
Remote WorkBusiness Development Manager (AMER) Boston, MA Sourceability is a global digital distributor of electronic components transforming how modern businesses bring products to market. With innovation,...
Business Development Manager Triumvirate Environmental, one of the largest environmental services firms in North America, is seeking a Business Development Manager to join our team at our...
Demographic Data for Massachusetts
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Salary for Marketing Program Manager Jobs in Massachusetts
Highest Education Level
Marketing Program Managers in Massachusetts offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Program Manager position
- Prioritizing
- Marketing Campaigns
- Marketing Strategies
- Marketing Communications
- Product Planning
- Product Positioning
- Demand Generation
- Go-to-Market Strategy
- Product Marketing
- Integrated Marketing
- Value Proposition Development
- Product Roadmap Development
- Voice of the Customer
- Customer Insight
- Sales Enablement
- Segmentation
- Go To Market
- Content Strategy
- Pricing Strategies
- Brand Marketing
- Strategic Marketing
- Product Strategy
- ROI Analysis
- Marketing & Sales
- Market Planning
- Product Lifecycle Management
- Competitive Analysis
- Revenue Growth
- Product Launch
- Trade Shows
- Market Research
- Lead Generation
- Product Management
- Media
- Sales & Marketing
- Business to Business Sales
- Product Development
- Customer Satisfaction
- Strategy Development
- Engineering
- Business Development
- Salesforce
- Customer Relationship Management
- Driving
- Negotiation
- Presentation
- Events
- Collaboration
- Reporting
- Bachelor's Degree
- Budgets
- Sales
- Project Management
- Problem Solving
- Microsoft Office
- Microsoft Excel
- Staff Supervision
- Organization
- Customer Service
- Research Skills
- Scheduling
- Leadership
- Communication Skills
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