Marketing Program Manager Jobs in Columbia, MD
A Marketing Program Manager is responsible for overseeing and coordinating all aspects of a marketing program. They play a crucial role in planning and executing marketing strategies, managing budgets, tracking marketing performance, and adjusting strategies as needed. They collaborate with different departments, such as sales and product development, to ensure that marketing goals align with the overall company objectives. They are often tasked with managing a team of marketing professionals, providing guidance, and ensuring all marketing activities adhere to the company's brand strategy.
Relevant skills and certifications for this role would include a Bachelor's degree in Marketing or a related field, strong analytical skills to evaluate marketing performance, excellent leadership skills, familiarity with various marketing platforms and technologies, and exceptional communication skills. Prior roles a person may have before becoming a Marketing Program Manager could include Marketing Coordinator, Marketing Analyst, or even a Marketing Specialist. Additionally, having a certification in digital marketing or project management can give candidates an edge.
Navy / Marine Corps Business Development Manager
- West McLean, VA (24 miles from Columbia, MD)
- 18 days ago
- West McLean, VA (24 miles from Columbia, MD)
- 18 days ago
Description Do you enjoy the challenge and intrigue in finding and qualifying new business opportunities, meeting and establishing new relationships, and working with an awesome team focused on...
- Arlington, VA (24 miles from Columbia, MD)
- moments ago
- Arlington, VA (24 miles from Columbia, MD)
- moments ago
Build effective demand generation plans. Analyze marketplace performance data to refine & optimize strategy and plans. Own SBU Interaction....
Business Development Manager Federal Civilian
- McLean, VA (23 miles from Columbia, MD)
- moments ago
- McLean, VA (23 miles from Columbia, MD)
- moments ago
Business Development Manager Federal Civilian As a Business Development Manager at Cherokee Federal, your role is essential in guiding business development efforts for a designated client group,...
- Cockeysville, MD (22 miles from Columbia, MD)
- 20 hours ago
- Cockeysville, MD (22 miles from Columbia, MD)
- 20 hours ago
You may know McCormick as a leader in herbs, spices, seasonings, and condiments - and we're only getting started. At McCormick, we're always looking for new people to bring their unique flavor to...
Advertiser Promotion Integration Product Manager: Capital One Shopping (Remote - Eligible)
- McLean, VA (23 miles from Columbia, MD)
- 20 hours ago
- McLean, VA (23 miles from Columbia, MD)
- 20 hours ago
Advertiser Promotion Integration Product Manager: Capital One Shopping (Remote - Eligible) We are looking for a Product Manager to join our growing team in Capital One Shopping. If you have a...
Senior Lead Marketing Program Manager
- Annapolis, MD (23 miles from Columbia, MD)
- 20 hours ago
- Annapolis, MD (23 miles from Columbia, MD)
- 20 hours ago
**The Role** We are seeking a Senior Lead Marketing Program Manager to manage high-impact marketing initiatives and optimize brand, digital, and creative operations....
Remote WorkProduct Manager, Membership & Education
- Washington, DC (22 miles from Columbia, MD)
- 22 hours ago
- Washington, DC (22 miles from Columbia, MD)
- 22 hours ago
Create and manage a comprehensive product plan and roadmap. Collect, review, and prioritize customer, staff, and market requirements....
Remote Work- Washington, DC (22 miles from Columbia, MD)
- 22 hours ago
- Washington, DC (22 miles from Columbia, MD)
- 22 hours ago
Create and manage a comprehensive product plan and roadmap, aligned with the proposed launch of SITES v3 in 2027. Collect, review, and prioritize customer, staff, and market requirements....
Remote Work- McLean, VA (23 miles from Columbia, MD)
- 1 day ago
- McLean, VA (23 miles from Columbia, MD)
- 1 day ago
Summary: The Senior Product Manager will join the market-leading team at Thomson Reuters Westlaw and be at the forefront of transforming legal research and litigation workflows with generative AI....
Filtration Business Development Manager
- Baltimore, MD (15 miles from Columbia, MD)
- 2 days ago
- Baltimore, MD (15 miles from Columbia, MD)
- 2 days ago
What we do: Rain for Rent moves water every day. We are the leading provider of temporary liquid handling solutions and are known for our systems engineering expertise, ability to tackle complex...
Director Brand Marketing - Coffee & Beverage (Ready-to-Drink)
- Arlington, VA (24 miles from Columbia, MD)
- 2 days ago
- Arlington, VA (24 miles from Columbia, MD)
- 2 days ago
Build effective demand generation plans. Analyze marketplace performance data to refine & optimize strategy and plans. Own SBU Interaction....
Sales Business Development Manager
- McLean, VA (23 miles from Columbia, MD)
- 2 days ago
- McLean, VA (23 miles from Columbia, MD)
- 2 days ago
Application window is expected to close on 04/25/2025. However, the job posting may be removed earlier if the position is filled or if a sufficient number of applications are received. Applicants...
Product Marketing Manager, Amazon Fresh Grocery
- Arlington, VA (24 miles from Columbia, MD)
- 2 days ago
- Arlington, VA (24 miles from Columbia, MD)
- 2 days ago
Product Marketing Manager to join the NA Amazon Fresh Growth Marketing & Impact organization to lead Integrated Planning and Prioritization workstreams to drive cross-functional synergies across the...
- Hunt Valley, MD (22 miles from Columbia, MD)
- 2 days ago
- Hunt Valley, MD (22 miles from Columbia, MD)
- 2 days ago
You may know McCormick as a leader in herbs, spices, seasonings, and condiments and were only getting started. At McCormick, were always looking for new people to bring their unique flavor to our...
Sr. Business Development Manager NEW
- Maryland City, MD (8 miles from Columbia, MD)
- 2 days ago
- Maryland City, MD (8 miles from Columbia, MD)
- 2 days ago
Sr. Business Development Manager Odyssey Systems Consulting Group Today Secret Unspecified Unspecified IT - Software Maryland City, MD (ON-SITE/OFFICE) Position Summary As part of Odyssey's team...
Demographic Data for Columbia, MD
Moving to Columbia, MD? Find some basic demographic data about Columbia, MD below.
Marketing Program Manager Online Courses and Training Opportunities
Title Synonyms
Users interested in this job title also searched for the following job titles
Salary for Marketing Program Manager Jobs in Columbia, MD
Highest Education Level
Marketing Program Managers in Columbia, MD offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Program Manager position
- Prioritizing
- Marketing Campaigns
- Marketing Strategies
- Marketing Communications
- Product Planning
- Product Positioning
- Demand Generation
- Go-to-Market Strategy
- Product Marketing
- Integrated Marketing
- Value Proposition Development
- Product Roadmap Development
- Voice of the Customer
- Customer Insight
- Sales Enablement
- Segmentation
- Go To Market
- Content Strategy
- Pricing Strategies
- Brand Marketing
- Strategic Marketing
- Product Strategy
- ROI Analysis
- Marketing & Sales
- Market Planning
- Product Lifecycle Management
- Competitive Analysis
- Revenue Growth
- Product Launch
- Trade Shows
- Market Analysis
- Market Research
- Lead Generation
- Product Management
- Media
- Sales & Marketing
- Artificial Intelligence
- Business to Business Sales
- Product Development
- Customer Satisfaction
- Strategy Development
- Engineering
- Business Development
- Customer Relationship Management
- Customer Relations
- Decision Making
- Driving
- Negotiation
- Presentation
- Events
- Collaboration
- Reporting
- Bachelor's Degree
- Budgets
- Sales
- Project Management
- Problem Solving
- Microsoft Excel
- Staff Supervision
- Organization
- Research Skills
- Scheduling
- Leadership
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
Marketing Program Manager Related Career Advice Articles
5 Marketing Certifications That Can Boost Your Career
An undergraduate or master’s degree in marketing is great, but not everyone has this advantage. Sometimes marketing professionals desire to further their education without going back to the classroom. Marketing certifications are one approach.
Read article »
9 Marketing Jobs That You Can Perform From Home
For marketing professionals, there are plenty of opportunities to work from home. Here are some remote marketing jobs to consider in your search.
Read article »
Essential Skills for Top Marketing Professionals
Knowing which of your skills to call attention to in your resume and interviews can be a daunting task. The guide below describes top aptitudes for marketing specialists in the modern era.
Read article »