Marketing Manager Jobs in West Springfield, MA
A Marketing Manager plays a crucial role in the marketing industry by planning, estimating, organizing, and promoting businesses' products or services. They develop marketing strategies, execute marketing plans, analyze market trends, and monitor marketing performance. They collaborate with cross-functional teams to ensure marketing objectives align with the overall corporate goals. They oversee all marketing campaigns, branding initiatives, digital marketing, and public relations efforts. They also work closely with the sales team to generate leads and improve customer experience.
Important skills for a Marketing Manager include strong communication skills, creativity, analytical ability, decision-making skills, and a good understanding of customer behavior. They should be proficient in digital marketing tools, SEO, SEM, and social media platforms. Certifications like Certified Marketing Management Professional (CMMP), Certified Product Marketing Manager (CPMM), or Google's Digital Marketing Certification could be beneficial. Before becoming a Marketing Manager, a person might have roles such as Marketing Assistant, Marketing Coordinator, or Digital Marketing Specialist.
Manager, Digital Marketing & Ecommerce
- Hartford, CT (23 miles from West Springfield, MA)
- 2 days ago
- Hartford, CT (23 miles from West Springfield, MA)
- 2 days ago
Digital Marketing & Ecommerce is responsible for developing and driving digital marketing campaigns and strategies that meet and/or exceed business objectives and provide additional insight about our...
Marketing Manager (Auxiliary Enterprises)
- Amherst, MA (19 miles from West Springfield, MA)
- 4 days ago
- Amherst, MA (19 miles from West Springfield, MA)
- 4 days ago
This includes planning & implementing long & short-term marketing strategies....
Channel Marketing Manager, U.S. Medical Distribution
- Hartford, CT (23 miles from West Springfield, MA)
- 4 days ago
- Hartford, CT (23 miles from West Springfield, MA)
- 4 days ago
strategy + Ensure that marketing strategies are effectively executed at the channel level + Advance, maintain, and implement training, support programs, and sales tools for the selling organization...
Sr. Group Strategy Manager, Marketing Applied Sciences Portfolio
- Hartford, CT (23 miles from West Springfield, MA)
- 6 days ago
- Hartford, CT (23 miles from West Springfield, MA)
- 6 days ago
This role is based remotely but if you live within a 50-mile radius of an office [Atlanta, Austin, Detroit, Warren, Milford or Mountain View], you are expected to report to that location three...
Account Based Marketing Manager
- Hartford, CT (23 miles from West Springfield, MA)
- 18 days ago
- Hartford, CT (23 miles from West Springfield, MA)
- 18 days ago
campaigns, Account segmentation, and both Marketing & Sales activation of intent data, to create high propensity pipeline Deep experience with 6sense is essential....
Regional Marketing Manager - South Central
- Hartford, CT (23 miles from West Springfield, MA)
- 22 days ago
- Hartford, CT (23 miles from West Springfield, MA)
- 22 days ago
Why You'll Love This Role Cribl is seeking a Regional Marketing Manager with 5 - 8 years of experience in B2B Field-Led Demand Generation in the South Central region of the United States....
- Holyoke, MA (6 miles from West Springfield, MA)
- 24 days ago
- Holyoke, MA (6 miles from West Springfield, MA)
- 24 days ago
Market Development seeks motivated individuals to join our Market Design and Development team. Our job is to lead projects that advance competitive electricity markets, integrate new technologies...
Manager, Marketing Communications
- Hartford, CT (23 miles from West Springfield, MA)
- 29 days ago
- Hartford, CT (23 miles from West Springfield, MA)
- 29 days ago
Essential Duties & Responsibilities Work with internal and external resources to plan, develop, and deliver strategically-sound, relevant, and clinically accurate marketing communications tools to...
- Hartford, CT (23 miles from West Springfield, MA)
- 45+ days ago
- Hartford, CT (23 miles from West Springfield, MA)
- 45+ days ago
Wilson Language Training Digital Marketing Manager in Hartford , Connecticut Digital Marketing Manager Department: Marketing Location: Here at Wilson Language Training, we are committed to working together...
Marketing and Communications Manager, Amherst College Press
- Amherst, MA (19 miles from West Springfield, MA)
- 60+ days ago
- Amherst, MA (19 miles from West Springfield, MA)
- 60+ days ago
Marketing and Communications Manager, Amherst College Press Amherst Campus Full Time JR5816 Amherst has taken a leadership role among highly selective liberal arts colleges and universities in...
Marketing and Communications Manager
- Amherst, MA (19 miles from West Springfield, MA)
- 60+ days ago
- Amherst, MA (19 miles from West Springfield, MA)
- 60+ days ago
Amherst has taken a leadership role among highly selective liberal arts colleges and universities in successfully diversifying the racial, socio-economic, and geographic profile of its student...
- Hartford, CT (23 miles from West Springfield, MA)
- 60+ days ago
- Hartford, CT (23 miles from West Springfield, MA)
- 60+ days ago
Essential Functions Our Digital Marketing Manager provides a wide range of services....
Remote WorkDemographic Data for West Springfield, MA
Moving to West Springfield, MA? Find some basic demographic data about West Springfield, MA below.
Marketing Manager Online Courses and Training Opportunities
Salary for Marketing Manager Jobs in West Springfield, MA
Highest Education Level
Marketing Managers in West Springfield, MA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Manager position
- Marketing Campaigns
- Marketing Strategies
- Marketing Communications
- Content Marketing
- Pardot
- Account-Based Marketing
- Partner Marketing
- Multi-Channel Marketing
- Demand Generation
- Email Campaigns
- Marketing Automation
- Marketing Analytics
- B2B Marketing
- Go-to-Market Strategy
- Product Marketing
- Google Ads
- Integrated Marketing
- Marketing Operations
- Field Marketing
- Sales Enablement
- Campaign Management
- Segmentation
- Global Marketing
- Direct Mail
- Brand Awareness
- Go To Market
- Content Strategy
- Brand Marketing
- Strategic Marketing
- Email Marketing
- ROI Analysis
- Digital Marketing
- Market Planning
- Search Engine Optimization
- Google Analytics
- Search Engine Marketing
- Content Development
- Branding
- Media
- Calendar Management
- Acquisitions
- Business to Business Sales
- Public Relations
- Strategy Development
- Salesforce
- Analytical Skills
- Customer Relationship Management
- Implementation
- Retail
- Driving
- Presentation
- Events
- Collaboration
- Reporting
- Bachelor's Degree
- Budgets
- Microsoft PowerPoint
- Sales
- Project Management
- Problem Solving
- Microsoft Office
- Microsoft Excel
- Time Management
- Staff Supervision
- Organization
- Research Skills
- Scheduling
- Leadership
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
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