Marketing Manager Jobs in Portland, ME
A Marketing Manager plays a crucial role in the marketing industry by planning, estimating, organizing, and promoting businesses' products or services. They develop marketing strategies, execute marketing plans, analyze market trends, and monitor marketing performance. They collaborate with cross-functional teams to ensure marketing objectives align with the overall corporate goals. They oversee all marketing campaigns, branding initiatives, digital marketing, and public relations efforts. They also work closely with the sales team to generate leads and improve customer experience.
Important skills for a Marketing Manager include strong communication skills, creativity, analytical ability, decision-making skills, and a good understanding of customer behavior. They should be proficient in digital marketing tools, SEO, SEM, and social media platforms. Certifications like Certified Marketing Management Professional (CMMP), Certified Product Marketing Manager (CPMM), or Google's Digital Marketing Certification could be beneficial. Before becoming a Marketing Manager, a person might have roles such as Marketing Assistant, Marketing Coordinator, or Digital Marketing Specialist.
at UNUM in Portland, Maine, United States Job Description Job Posting End Date: March 14 When you join the team at Unum, you become part of an organization committed to helping you thrive. Here,...
Proven experience in developing and executing successful marketing campaigns and go-to-market strategies. Strong understanding of demand generation and lead nurturing strategies....
You will have the opportunity to build and drive a demand generation and growth marketing strategy alongside a tactical execution plan that leverages your demand and lead generation experience....
Demographic Data for Portland, ME
Moving to Portland, ME? Find some basic demographic data about Portland, ME below.
Marketing Manager Online Courses and Training Opportunities
Salary for Marketing Manager Jobs in Portland, ME
Highest Education Level
Marketing Managers in Portland, ME offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Manager position
- Marketing Campaigns
- Content Marketing
- Marketing Strategies
- Marketing Communications
- Account-Based Marketing
- Pardot
- Partner Marketing
- Marketing Analytics
- Multi-Channel Marketing
- Paid Search
- Demand Generation
- Integrated Marketing
- B2B Marketing
- Product Marketing
- Email Campaigns
- Marketing Automation
- Field Marketing
- Segmentation
- Campaign Management
- Global Marketing
- Brand Awareness
- Retail Marketing
- Brand Strategy
- Brand Marketing
- Email Marketing
- Market Planning
- Media Relations
- Marketing & Sales
- Strategic Marketing
- ROI Analysis
- Digital Marketing
- Search Engine Optimization
- Google Analytics
- Key Account Management
- Search Engine Marketing
- Content Development
- Media
- Acquisitions
- Business to Business Sales
- Public Relations
- Strategy Development
- Relationship Management
- Customer Relationship Management
- Salesforce
- Strategic Planning
- Retail
- Driving
- Presentation
- Events
- Collaboration
- Budgets
- Bachelor's Degree
- Reporting
- Sales
- Project Management
- Microsoft Excel
- Problem Solving
- Research Skills
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
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Here are some other career titles that require similar skills
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