Marketing Associate Jobs in Madison, WI
A Marketing Associate is an integral part of the marketing industry, responsible for developing, executing, and managing marketing strategies to drive brand awareness, generate leads, and ultimately increase sales. They are tasked with conducting market research to identify target audiences, analyzing competitors, and staying up-to-date with industry trends to make informed decisions about marketing campaigns. Their role often involves working closely with other marketing professionals, sales teams, and creative departments to produce compelling marketing materials, such as advertisements, social media posts, and email campaigns. Marketing Specialists/Representatives/Associates also track the performance of these campaigns, using various analytical tools to measure success and identify areas for improvement.
To be effective in their role, Marketing Associates should possess strong analytical, communication, and project management skills, as well as creativity and adaptability to respond to changing market conditions. A bachelor's degree in marketing, communications, or a related field is typically required, and additional certifications, such as Google Analytics, Facebook Blueprint, or HubSpot Inbound Marketing, are valuable assets that can set candidates apart. Prior to becoming a Marketing Associate, individuals may gain experience in various entry-level marketing and sales roles, such as Marketing Coordinator, Social Media Coordinator, or Sales Representative. As they progress in their careers, Marketing Associates may transition into more specialized roles, such as Digital Marketing Specialist, Brand Manager, or Content Strategist.
What youwill do \* Leads the development and implementation of complexcommunication and marketing strategies to increase overall awareness ofcompany information and activities with internal and externalstakeholders...
You love executing digital marketing campaigns and seeing your website rise in the SERPs....
At Total Construction Solutions, we specialize in transforming bathrooms across Wisconsin, and we're looking for three to four full-time Marketing Specialists - Appointment Setters to help...
Senior Digital Marketing Specialist - SEO Specialist
- Madison, WI
- 11 days ago
- Madison, WI
- 11 days ago
This role will intersect with paid search efforts across the business as a resource to coordinate SEM keyword targets, identification of low performing organic keywords to target and high performing...
This role involves developing and executing comprehensive marketing strategies that support FABE's extension, teaching, and research missions....
Bring YOUR energy to Alliant Energy! At Alliant Energy, our purpose is to serve customers and build stronger communities. We are passionate about powering beyond the market challenges of today,...
- Middleton, WI (6 miles from Madison, WI)
- 30+ days ago
- Middleton, WI (6 miles from Madison, WI)
- 30+ days ago
Work with 3rd party agencies to execute the overall marketing strategy. Collaborate with the sales team to qualify leads and move them through the sales funnel....
Marketing Communications Intern (Summer 2025) Department: Sales / Marketing Employment Type: Internship Location: US - Wisconsin - Madison Reporting To: Andrew Knapp Description Franklin Electric...
Who is Beauty Barrage? Beauty Barrage is a full-service strategic sales management team with our Field Team servicing doors across North America. Beauty Barrage works with some of the hottest...
Demographic Data for Madison, WI
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Salary for Marketing Associate Jobs in Madison, WI
Highest Education Level
Marketing Associates in Madison, WI offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Associate position
- Marketing Campaigns
- Marketing Strategies
- Content Marketing
- Marketing Communications
- Web Marketing
- Digital Content
- Keyword Research
- Email Campaigns
- Marketing Automation
- Google Ads
- Event Marketing
- Brand Awareness
- Marketing & Advertising
- Press Releases
- Email Marketing
- Pay per Click
- Digital Marketing
- Journalism
- Blogging
- Search Engine Optimization
- Social Media Management
- Brand Development
- Competitive Analysis
- Content Management
- Google Analytics
- Search Engine Marketing
- Copywriting
- Social Media Marketing
- Market Analysis
- Adobe InDesign
- Content Development
- HubSpot
- Ecommerce
- Media
- Adobe Creative Suite
- Canva
- Adobe
- Merchandising
- Liaison
- Public Relations
- Customer Satisfaction
- Strategy Development
- Customer Relationship Management
- Customer Relations
- Retail
- Driving
- Writing Skills
- Verbal Communication
- Presentation
- Events
- Collaboration
- Reporting
- Bachelor's Degree
- Multitasking
- Sales
- Project Management
- Problem Solving
- Microsoft Office
- Microsoft Excel
- Time Management
- Staff Supervision
- Organization
- Customer Service
- Research Skills
- Scheduling
- Leadership
- Training and Development
- Communication Skills
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