Marketing Associate Jobs in Harrisburg, PA
A Marketing Associate is an integral part of the marketing industry, responsible for developing, executing, and managing marketing strategies to drive brand awareness, generate leads, and ultimately increase sales. They are tasked with conducting market research to identify target audiences, analyzing competitors, and staying up-to-date with industry trends to make informed decisions about marketing campaigns. Their role often involves working closely with other marketing professionals, sales teams, and creative departments to produce compelling marketing materials, such as advertisements, social media posts, and email campaigns. Marketing Specialists/Representatives/Associates also track the performance of these campaigns, using various analytical tools to measure success and identify areas for improvement.
To be effective in their role, Marketing Associates should possess strong analytical, communication, and project management skills, as well as creativity and adaptability to respond to changing market conditions. A bachelor's degree in marketing, communications, or a related field is typically required, and additional certifications, such as Google Analytics, Facebook Blueprint, or HubSpot Inbound Marketing, are valuable assets that can set candidates apart. Prior to becoming a Marketing Associate, individuals may gain experience in various entry-level marketing and sales roles, such as Marketing Coordinator, Social Media Coordinator, or Sales Representative. As they progress in their careers, Marketing Associates may transition into more specialized roles, such as Digital Marketing Specialist, Brand Manager, or Content Strategist.
Senior Secondary Marketing Operations Specialist
- Harrisburg, PA
- 22 hours ago
- Harrisburg, PA
- 22 hours ago
SENIOR SECONDARY MARKETING SPECIALIST WHAT IS THE OPPORTUNITY? Responsible for supporting ongoing strategic business plan through facilitation of reporting and communication both in and out of...
HOKA CRM Marketing Associate, NA
- York, PA (16 miles from Harrisburg, PA)
- 1 day ago
- York, PA (16 miles from Harrisburg, PA)
- 1 day ago
Job Title: HOKA CRM Marketing Associate, NA Reports to: CRM Associate Manager, HOKA North America Location: Goleta, California or Remote ( Central/Eastern time zones preferred ) Interested applicants...
Remote WorkBusiness Development & Communications Specialist
- Harrisburg, PA
- 3 days ago
- Harrisburg, PA
- 3 days ago
Business Development & Communications Specialist Job ID 208932 Posted 07-Mar-2025 Service line GWS Segment Role type Full-time Areas of Interest Communications/Public Relations Location(s) Remote...
Sr. Global Product Marketing Specialist, Infection Control Apparel
- Harrisburg, PA
- 5 days ago
- Harrisburg, PA
- 5 days ago
Support and launch commercial tactics such as collateral development and value propositions Take informed risk and be biased toward action....
A track record of working collaboratively and asynchronously with content marketing, brand, and demand generation. Experience working with IT and Security practitioners is a plus....
- Grantville, PA (15 miles from Harrisburg, PA)
- 14 days ago
- Grantville, PA (15 miles from Harrisburg, PA)
- 14 days ago
WERE CHANGING ENTERTAINMENT. COME JOIN US. Were always looking for talent that believes in having fun. At PENN Entertainment, youll get to be a part of an exciting industry, where the days and...
Summary: As a Marketing Project Specialist, you will play a critical role in ensuring the successful and smooth execution of marketing campaigns within Go-To-Market plans....
This Job Description May Cause Extreme Excitement and * Career Growth * At AMP Sales & Marketing Solutions, we believe a great workplace isn't just something we say --- it's something you can feel...
Customer Relations Specialist - 34768
- York, PA (16 miles from Harrisburg, PA)
- 30+ days ago
- York, PA (16 miles from Harrisburg, PA)
- 30+ days ago
Customer Relations Specialist - 34768 DESCRIPTION/RESPONSIBILITIES:Our Customer Service Specialist position gives you an opportunity to help customers with your service mindset and your drive to...
- York, PA (16 miles from Harrisburg, PA)
- 45+ days ago
- York, PA (16 miles from Harrisburg, PA)
- 45+ days ago
Overview We Need Your Next-Level Service Mindset at the Best in Pests. As part of the Orkin team, you’ll be critical to helping our customers feel we’ve delivered on our promise. That means...
Hollister Co. - Brand Representative, Capital City
- Camp Hill, PA (2 miles from Harrisburg, PA)
- 90+ days ago
- Camp Hill, PA (2 miles from Harrisburg, PA)
- 90+ days ago
Company Description Abercrombie & Fitch Co. (NYSE: ANF) is a leading, global specialty retailer of apparel and accessories for men, women and kids through five renowned brands. The iconic...
Demographic Data for Harrisburg, PA
Moving to Harrisburg, PA? Find some basic demographic data about Harrisburg, PA below.
Marketing Associate Online Courses and Training Opportunities
Title Synonyms
Users interested in this job title also searched for the following job titles
Salary for Marketing Associate Jobs in Harrisburg, PA
Highest Education Level
Marketing Associates in Harrisburg, PA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Associate position
- Multitasking
- Affirmative Action
- Closing
- Flexibility
- Collateral Development
- Marketing Campaigns
- Content Marketing
- Marketing Strategies
- Marketing Communications
- Digital Content
- Keyword Research
- Email Campaigns
- Marketing Automation
- Google Ads
- AP Stylebook
- Segmentation
- Brand Awareness
- Hootsuite
- Brand Marketing
- Email Marketing
- Media Relations
- Press Releases
- Digital Marketing
- Search Engine Optimization
- Competitive Analysis
- Social Media Management
- Journalism
- Google Analytics
- WordPress
- Market Analysis
- Copywriting
- Social Media Marketing
- Content Development
- Social Media Strategy
- HubSpot
- Ecommerce
- Branding
- Media
- Canva
- Adobe Creative Suite
- Adobe
- Merchandising
- Public Relations
- Liaison
- Strategy Development
- Customer Satisfaction
- Customer Relationship Management
- Business Development
- Writing Skills
- Retail
- Driving
- Presentation
- Events
- Collaboration
- Bachelor's Degree
- Reporting
- Sales
- Project Management
- Microsoft Office
- Microsoft Excel
- Problem Solving
- Research Skills
- Time Management
- Staff Supervision
- Organization
- Customer Service
- Scheduling
- Leadership
- Training and Development
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
Marketing Associate Related Career Advice Articles
5 Marketing Certifications That Can Boost Your Career
An undergraduate or master’s degree in marketing is great, but not everyone has this advantage. Sometimes marketing professionals desire to further their education without going back to the classroom. Marketing certifications are one approach.
Read article »
9 Marketing Jobs That You Can Perform From Home
For marketing professionals, there are plenty of opportunities to work from home. Here are some remote marketing jobs to consider in your search.
Read article »
Essential Skills for Top Marketing Professionals
Knowing which of your skills to call attention to in your resume and interviews can be a daunting task. The guide below describes top aptitudes for marketing specialists in the modern era.
Read article »