Marketing Analyst Jobs in Reston, VA

A Marketing Analyst plays a vital role in the marketing industry as they gather and analyze data, then use this information to guide marketing strategies. They are responsible for interpreting and predicting trends, measuring the effectiveness of marketing campaigns, and understanding the consumer market. They also plan and execute market research, competitor analysis, and product recommendations. Their work is essential in helping organizations understand their target audience, track marketing performance, and improve their marketing efforts.

The position of a Marketing Analyst requires a combination of analytical and creative thinking, and a strong background in marketing and business principles. Important skills include data analysis, critical thinking, communication, and proficiency in analytics software like Google Analytics or Tableau. Certifications like the Google Analytics Individual Qualification or any other recognized certification in data analysis would be beneficial. Prior roles that can lead to a Marketing Analyst position include Marketing Coordinator, Sales Analyst, or Market Researcher.

1-15 of 37 Jobs

Senior Pricing Analyst (level 4) NEW

  • McLean, VA (9 miles from Reston, VA)
  • 2 days ago
  • McLean, VA (9 miles from Reston, VA)
  • 2 days ago

Senior Pricing Analyst (level 4) Northrop Grumman Yesterday Secret Unspecified Unspecified Logistics McLean, VA (ON-SITE/OFFICE) RELOCATION ASSISTANCE: No relocation assistance available CLEARANCE...

Marketing Analyst

  • Germantown, MD (12 miles from Reston, VA)
  • 2 days ago
  • Germantown, MD (12 miles from Reston, VA)
  • 2 days ago

Marketing Analyst is the liaison between one or more of DataLab's clients and the internal database programming and analytical teams....

Strategic Pricing Analyst Hybrid

  • Reston, VA
  • 4 days ago
  • Reston, VA
  • 4 days ago

About Ellucian Ellucian is a global market leader in education technology. We power innovation for higher education, partnering with more than 2,900 customers across 50 countries and serving over...

Senior Pricing Analyst

  • Reston, VA
  • 4 days ago
  • Reston, VA
  • 4 days ago

Responsibilities & Qualifications RESPONSIBILITIES Leads the development and preparation of compliant proposal pricing and cost volume deliverables as both a prime contractor and subcontractor....

Senior Pricing Analyst, ASG

  • Reston, VA
  • 7 days ago
  • Reston, VA
  • 7 days ago

We're looking for motivated, engaged people to help make everyone's journeys better. Responsible for mastery of two of three areas of Focus to include (Billing, Data and Pricing) to ensure the...

Business Intelligence Analyst

  • Rockville, MD (12 miles from Reston, VA)
  • 8 days ago
  • Rockville, MD (12 miles from Reston, VA)
  • 8 days ago

Job Type Full-time Description We are looking for more than just an employee, we are looking for a true team member dedicated to enhancing the member experience! Come join the credit union...

Proposal/Pricing Analyst Lead - Level 5

  • Arlington, VA (14 miles from Reston, VA)
  • 9 days ago
  • Arlington, VA (14 miles from Reston, VA)
  • 9 days ago

09-Apr-2025 Proposal/Pricing Analyst Lead - Level 5 Aeronautics Company Alabama, California, Colorado, Connecticut, District of Columbia, Florida, Georgia, Maryland, New York, Ohio, Tennessee,...

Marketing Business Analyst

  • McLean, VA (9 miles from Reston, VA)
  • 9 days ago
  • McLean, VA (9 miles from Reston, VA)
  • 9 days ago

Immediate need for a talented Marketing Business Analyst. This is a 12+months contract opportunity with long-term potential and is located in Mclean, VA (H ybrid ). Please review the job...

Brand & Product Marketing Strategist III

  • Vienna, VA (7 miles from Reston, VA)
  • 9 days ago
  • Vienna, VA (7 miles from Reston, VA)
  • 9 days ago

strategies and facilitate execution of such marketing strategies Partner with customer journey owners, lead marketing related epics and feature prioritization; including value proposition design, campaign...

Senior Analyst, Marketing Technology (Hybrid)

  • Washington, DC (17 miles from Reston, VA)
  • 9 days ago
  • Washington, DC (17 miles from Reston, VA)
  • 9 days ago

Design, develop, and deploy predictive models to forecast customer behavior, optimize marketing campaigns, and enhance targeting strategies....

Senior Market Intelligence Analyst

  • McLean, VA (9 miles from Reston, VA)
  • 11 days ago
  • McLean, VA (9 miles from Reston, VA)
  • 11 days ago

campaign support such as theme development, contact list creation, call script support, and other campaign consulting....

Remote Work

Data Analyst - Marketing

  • Arlington, VA (14 miles from Reston, VA)
  • 12 days ago
  • Arlington, VA (14 miles from Reston, VA)
  • 12 days ago

Company Description Govini transforms Defense Acquisition from an outdated manual process to a software-driven strategic advantage for the United States. Our flagship product, Ark, supports Supply...

Pricing Analyst, Lead

  • McLean, VA (9 miles from Reston, VA)
  • 13 days ago
  • McLean, VA (9 miles from Reston, VA)
  • 13 days ago

Pricing Analyst, Lead Location US- ID 2025-2401 Category Contracts, Purchasing, Legal & Proposal Services Position Type Full-Time Remote Yes Clearance Required None Overview AMERICAN SYSTEMS is an...

Pricing Analyst

  • Herndon, VA (2 miles from Reston, VA)
  • 15 days ago
  • Herndon, VA (2 miles from Reston, VA)
  • 15 days ago

Job Title : Pricing Analyst Location: Onsite, 950 Herndon Parkway, Herndon, VA 20170 Yakshna Solutions, Inc., (YSI) is a CMMI Level 3 assessed, ISO 9001, 20000:1, 27001 certified, woman-owned...

Market Research Analyst with TS/SCI Polygraph - Chantilly, VA NEW

  • McLean, VA (9 miles from Reston, VA)
  • 15 days ago
  • McLean, VA (9 miles from Reston, VA)
  • 15 days ago

Market Research Analyst with TS/SCI Polygraph - Chantilly, VA Deloitte Today Intel Agency (NSA, CIA, FBI, etc) Unspecified No Traveling Full Scope Polygraph Management McLean, VA (ON-SITE/OFFICE)...

Demographic Data for Reston, VA

Moving to Reston, VA? Find some basic demographic data about Reston, VA below.


Local
National
64,076
2,526
Medium

Marketing Analyst Online Courses and Training Opportunities

iHireMarketing curates thousands of courses in order to recommend the best ones to help further your career. If you register for a course using the links on our site, we may receive a small commission.
Data Analyst
This eight-course Professional Certificate from IBM prepares you with job-ready skills for an entry level data analyst role. Position yourself competitively and power your data analyst career for...
Cybersecurity Analyst
Get started in the exciting field of Cybersecurity with this IBM Cybersecurity Analyst Professional Certificate! Here you will learn all the important skills you need in order to become a...
Security Analyst Nanodegree Program
The goal of the Security Analyst Nanodegree Program is to equip students with the skills required to be successful in an analyst role. Our exclusive content is co-created and continually refined...

Title Synonyms

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Salary for Marketing Analyst Jobs in Reston, VA

Estimated salary range based on data from US Bureau of Labor Statistics (BLS) and iHireMarketing research efforts.

Highest Education Level

Marketing Analysts in Reston, VA offer the following education background
Bachelor's Degree
57.9%
Master's Degree
31.8%
Associate's Degree
3.0%
High School or GED
3.0%
Doctorate Degree
2.0%
Vocational Degree or Certification
1.7%
Some College
0.4%
Some High School
0.2%

Average Work Experience
Here's a breakdown of the number of years' experience offered by Marketing Analysts in Reston, VA
4-6 years
34.8%
2-4 years
26.1%
1-2 years
17.4%
Less than 1 year
13.0%
None
8.7%


Other Career Titles

Here are some other career titles that require similar skills



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