Marketing Analyst Jobs in Akron, OH
A Marketing Analyst plays a vital role in the marketing industry as they gather and analyze data, then use this information to guide marketing strategies. They are responsible for interpreting and predicting trends, measuring the effectiveness of marketing campaigns, and understanding the consumer market. They also plan and execute market research, competitor analysis, and product recommendations. Their work is essential in helping organizations understand their target audience, track marketing performance, and improve their marketing efforts.
The position of a Marketing Analyst requires a combination of analytical and creative thinking, and a strong background in marketing and business principles. Important skills include data analysis, critical thinking, communication, and proficiency in analytics software like Google Analytics or Tableau. Certifications like the Google Analytics Individual Qualification or any other recognized certification in data analysis would be beneficial. Prior roles that can lead to a Marketing Analyst position include Marketing Coordinator, Sales Analyst, or Market Researcher.
- Tallmadge, OH (6 miles from Akron, OH)
- 7 days ago
- Tallmadge, OH (6 miles from Akron, OH)
- 7 days ago
SUMMARY: Keep Summit Racing Equipment competitive in the marketplace. Maintain company margins, stay at the front of retail pricing trends and communicate pricing issues throughout necessary...
- Boston Heights, OH (14 miles from Akron, OH)
- 9 days ago
- Boston Heights, OH (14 miles from Akron, OH)
- 9 days ago
Duties and Responsibilities Ensure the highest levels of data integrity, accuracy and transparency across all managed tools Responsible for owning and maintaining the current suite of reporting...
campaigns, customer behavior, and sales pipeline and performance.Identify trends, patterns, and anomalies to inform marketing strategies.Collaborate with cross-functional teams to define data requirements...
Remote Work- Seville, OH (18 miles from Akron, OH)
- 30+ days ago
- Seville, OH (18 miles from Akron, OH)
- 30+ days ago
Under the direction of digital marketing leadership, the Digital Marketing Analyst is responsible for the day-to-day maintenance, administration, and key improvements of our corporate website WestfieldInsurance.com...
campaign performance, forecasting, and other marketing team and MMM activities Design and build visualizations that present complex data in an easily digestible way, surfacing learnings that drive...
Demographic Data for Akron, OH
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Salary for Marketing Analyst Jobs in Akron, OH
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Marketing Analysts in Akron, OH offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Analyst position
- Pricing Analysis
- Microsoft Power BI
- Marketing Campaigns
- Marketing Strategies
- Marketing Analytics
- Google Tag Manager
- Digital Content
- Paid Search
- Keyword Research
- Product Marketing
- Marketing Automation
- Google Ads
- Marketing Operations
- Segmentation
- Web Analytics
- Global Marketing
- A/B Testing
- Qualitative Research
- Category Management
- Brand Marketing
- Corporate Communications
- Email Marketing
- Pricing Strategies
- Market Planning
- ROI Analysis
- Direct Marketing
- Digital Marketing
- Search Engine Optimization
- Competitive Analysis
- Google Analytics
- Market Research
- Media
- Business Intelligence
- Data Visualization
- Acquisitions
- Data Analytics
- Tableau
- Strategy Development
- SQL
- Analytical Skills
- Finance
- Implementation
- Decision Making
- Retail
- Driving
- Presentation
- Events
- Collaboration
- Data Analysis
- Bachelor's Degree
- Reporting
- Sales
- Microsoft PowerPoint
- Project Management
- Microsoft Office
- Microsoft Excel
- Problem Solving
- Research Skills
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
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