Marketing Analyst Jobs in Massachusetts
A Marketing Analyst plays a vital role in the marketing industry as they gather and analyze data, then use this information to guide marketing strategies. They are responsible for interpreting and predicting trends, measuring the effectiveness of marketing campaigns, and understanding the consumer market. They also plan and execute market research, competitor analysis, and product recommendations. Their work is essential in helping organizations understand their target audience, track marketing performance, and improve their marketing efforts.
The position of a Marketing Analyst requires a combination of analytical and creative thinking, and a strong background in marketing and business principles. Important skills include data analysis, critical thinking, communication, and proficiency in analytics software like Google Analytics or Tableau. Certifications like the Google Analytics Individual Qualification or any other recognized certification in data analysis would be beneficial. Prior roles that can lead to a Marketing Analyst position include Marketing Coordinator, Sales Analyst, or Market Researcher.
Digital Marketing Analyst PAZ Analytics Cambridge, Massachusetts SummaryThis part-time contractor position begins with an estimated workload of 20 to 60 hours per month, with a ramp-up period to help...
They are partners who help identify opportunities and actualize marketing strategies. We're seeking a Marketing Insights Researcher to join the Meta brand Marketing Insights team....
Job Description : We are looking for a Sales and Marketing Analyst Intern to join our team and contribute to our data-driven culture....
Join our team of more than 34,000 team members, supporting our members and communities in our Club Support Center, 235+ clubs and eight distribution centers. BJs Wholesale Club offers a...
Proven track record of building and executing long-range marketing strategies that drive business growth....
Life Unlimited. At Smith+Nephew we design and manufacture technology that takes the limits off living. Are you a data-driven strategist with a passion for optimizing business performance? Do you...
Sr Marketing Analyst-New & Non-Buyer Engagement Boston / New York / United States Marketing Feb 25 2025 2811 Sr Marketing Analyst-New & Non-Buyer Engagement Description THE ROLE: Senior Marketing Analyst...
Medical Digital Marketing Strategist Boston, Massachusetts | Full Time Temporary/Contract | $ 55 - $ 60 per hour February 27, 2025 | Job ID: 1408853LMM_... Job Summary Our client, in the...
Eliassen Group Brand Analyst in Boston , Massachusetts Brand Analyst Anywhere Type: Contract Category: Program/Project Management Industry: Retail Workplace Type: Remote Reference ID: JN -...78...
Undergraduate Co-op Program Overview- 3-month intern/co-op assignment from May 2025 to August 2025 within a functional area of MKS Instruments that provides students a comprehensive and engaging...
Strong understanding of pharmaceutical marketing strategies, including both consumer and HCP marketing....
Remote WorkDLA Piper is, at its core, bold, exceptional, collaborative and supportive. Our people are the backbone, heart and soul of our firm. Wherever you are in your professional journey, DLA Piper is a...
Delivering mission-critical, electronic solutions that protect lives. Use your creativity and critical thinking to take our products from concept to customer. At CAES, we engineer solutions for...
Marketing Analyst to their team....
Pricing Analyst Pricing Analyst Location: Woburn, MA, United States Job Family : Marketing Job Type : Regular Posted : Feb 19, 2025 Job ID: 54750 Job Description PARKER CHOMERICS is a global...
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Salary for Marketing Analyst Jobs in Massachusetts
Highest Education Level
Marketing Analysts in Massachusetts offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Analyst position
- Pricing Analysis
- Microsoft Power BI
- Marketing Campaigns
- Marketing Strategies
- Marketing Analytics
- Multi-Channel Marketing
- Google Tag Manager
- Digital Content
- Paid Search
- Keyword Research
- Product Marketing
- Marketing Automation
- Google Ads
- Marketing Operations
- Segmentation
- Web Analytics
- Global Marketing
- A/B Testing
- Qualitative Research
- Category Management
- Brand Marketing
- Corporate Communications
- Email Marketing
- Pricing Strategies
- Market Planning
- ROI Analysis
- Direct Marketing
- Digital Marketing
- Search Engine Optimization
- Competitive Analysis
- Google Analytics
- Market Research
- Media
- Business Intelligence
- Data Visualization
- Acquisitions
- Data Analytics
- Tableau
- Strategy Development
- SQL
- Analytical Skills
- Finance
- Decision Making
- Retail
- Driving
- Presentation
- Events
- Collaboration
- Data Analysis
- Bachelor's Degree
- Reporting
- Sales
- Microsoft PowerPoint
- Project Management
- Microsoft Office
- Microsoft Excel
- Problem Solving
- Research Skills
- Time Management
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
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Here are some other career titles that require similar skills
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