Marketing Analyst Jobs in California

A Marketing Analyst plays a vital role in the marketing industry as they gather and analyze data, then use this information to guide marketing strategies. They are responsible for interpreting and predicting trends, measuring the effectiveness of marketing campaigns, and understanding the consumer market. They also plan and execute market research, competitor analysis, and product recommendations. Their work is essential in helping organizations understand their target audience, track marketing performance, and improve their marketing efforts.

The position of a Marketing Analyst requires a combination of analytical and creative thinking, and a strong background in marketing and business principles. Important skills include data analysis, critical thinking, communication, and proficiency in analytics software like Google Analytics or Tableau. Certifications like the Google Analytics Individual Qualification or any other recognized certification in data analysis would be beneficial. Prior roles that can lead to a Marketing Analyst position include Marketing Coordinator, Sales Analyst, or Market Researcher.

1-15 of 91 Jobs

Principal Market Strategist, Observability

  • Sacramento, CA
  • 16 hours ago
  • Sacramento, CA
  • 16 hours ago

Cribl does differently. What does that mean? It means we are a serious company that doesn't take itself too seriously; and we're looking for people who love to get stuff done, and laugh a bit...

Senior Analyst, Marketing Business Intelligence (Contract Insights)

  • Irvine, CA
  • 21 hours ago
  • Irvine, CA
  • 21 hours ago

AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable...

Pricing Analyst, Corporate Accounts (Temporary)

  • Carlsbad, CA
  • 22 hours ago
  • Carlsbad, CA
  • 22 hours ago

Pricing Analyst, Corporate Accounts, will be responsible for customer specific pricing strategy recommendations, customer contract analysis, and company-wide pricing analytics and reporting. Your...

Marketing Data Analyst (eCommerce)

  • Los Angeles, CA
  • 23 hours ago
  • Los Angeles, CA
  • 23 hours ago

Establish, deliver and report on financial metrics for digital marketing campaigns. Build, monitor, and manage sponsored ads....

Senior Pricing Analyst University of California Los Angeles

  • Los Angeles, CA
  • 1 day ago
  • Los Angeles, CA
  • 1 day ago

Department Summary At Continuing Education of the Bar (CEB), we are dedicated to empowering California attorneys with innovative resources and practice-oriented tools that enhance their ability to...

Pricing Analyst - PST/MST

  • CA
  • 1 day ago
  • CA
  • 1 day ago

Join Amplity, the full-service go-to partner of biopharma companies that delivers flexible + specialized medical + commercial services. No matter where a drug is in its lifecycle, we scale with...

Marketing Data Analyst Remote San Francisco, CA, US

  • San Francisco, CA
  • 1 day ago
  • San Francisco, CA
  • 1 day ago

You Will Drive significant increase in consumer engagement marketing campaign velocity through campaign audience definition, experimentation and reporting....

Remote Work

Marketing Data Analyst

  • Corona, CA
  • 1 day ago
  • Corona, CA
  • 1 day ago

Collaborate with business stakeholders to analyze marketing campaigns for effectiveness and develop data driven strategies that lead to improvements in campaign performance and other key performance...

Senior Marketing Analyst

  • Roseville, CA
  • 1 day ago
  • Roseville, CA
  • 1 day ago

Presents marketing campaign results to various stakeholders, sharing recommendations to optimize campaign performance....

Marketing Researcher, WhatsApp

  • San Francisco, CA
  • 1 day ago
  • San Francisco, CA
  • 1 day ago

Our team are experts in research technique and practice, but our differentiator is how we act as full-stack partners to help identify and actualize the marketing strategies that connect people and businesses...

Business Systems Analyst, Marketing Systems (Contract)

  • San Francisco, CA
  • 1 day ago
  • San Francisco, CA
  • 1 day ago

You will collaborate closely with our demand generation and growth marketing teams to unlock our business goals....

Social Media Marketing Strategist

  • Sacramento, CA
  • 2 days ago
  • Sacramento, CA
  • 2 days ago

Balanced Body is the global leader in Pilates equipment and education, known for its innovation, eco-conscious values, and commitment to transforming lives through movement. Founded in 1976,...

Sr. Pricing Analyst

  • Carlsbad, CA
  • 2 days ago
  • Carlsbad, CA
  • 2 days ago

Work Schedule Standard (Mon-Fri) Environmental Conditions Office Job Description How will you make an impact? The Senior Analyst is in charge of leading, and implementing the pricing strategies,...

Sr. Marketing Data Analyst

  • Irvine, CA
  • 2 days ago
  • Irvine, CA
  • 2 days ago

The Marketing Analytics team plays a vital role in achieving this by combining technical expertise with business insights to optimize marketing strategies and ensure data-driven decision-making....

Data Analyst - Marketing

  • Los Angeles, CA
  • 2 days ago
  • Los Angeles, CA
  • 2 days ago

Insight Global is looking for a Data Analyst to join the Creative Studio for one of our largest Retail clients. In this role you will be driving the Creative Data and Reporting Strategy by...

Demographic Data for California

Moving to California? Find some basic demographic data about California below.


Local
National
39,536,271
996,598

Marketing Analyst Online Courses and Training Opportunities

iHireMarketing curates thousands of courses in order to recommend the best ones to help further your career. If you register for a course using the links on our site, we may receive a small commission.
Data Analyst
This eight-course Professional Certificate from IBM prepares you with job-ready skills for an entry level data analyst role. Position yourself competitively and power your data analyst career for...
Cybersecurity Analyst
Get started in the exciting field of Cybersecurity with this IBM Cybersecurity Analyst Professional Certificate! Here you will learn all the important skills you need in order to become a...
Security Analyst Nanodegree Program
The goal of the Security Analyst Nanodegree Program is to equip students with the skills required to be successful in an analyst role. Our exclusive content is co-created and continually refined...

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Salary for Marketing Analyst Jobs in California

Estimated salary range based on data from US Bureau of Labor Statistics (BLS) and iHireMarketing research efforts.

Highest Education Level

Marketing Analysts in California offer the following education background
Bachelor's Degree
57.9%
Master's Degree
31.8%
Associate's Degree
3.0%
High School or GED
3.0%
Doctorate Degree
2.0%
Vocational Degree or Certification
1.7%
Some College
0.4%
Some High School
0.2%

Average Work Experience
Here's a breakdown of the number of years' experience offered by Marketing Analysts in California
4-6 years
34.8%
2-4 years
26.1%
1-2 years
17.4%
Less than 1 year
13.0%
None
8.7%


Other Career Titles

Here are some other career titles that require similar skills



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